The Best Long-Wearing Eyeshadows on the Market
Creasing? Fading? Never heard of her.
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Why Selena Gomez’s Rare Beauty is Truly “Rare”
Selena Gomez just launched her new beauty line, Rare Beauty! Here’s why it’s more than another celebrity cash-grab.
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Let’s Talk Blush: The Most Underrated Makeup Product
An introductory guide to using blush in your makeup routine!
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What's Wrong With 'Natural' Beauty?
"Natural" beauty is built on lies and misinformation. Here's why you have to stop buying into it.
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5 Mascaras You Will Not Regret Adding to Your Makeup Collection
I’ve tried lots of mascaras over the years, from the “OG” Great Lash mascara by Maybelline to my latest purchase of Bad Gal Lash by Benefit...
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Beauty Advent Calendars of 2020
This year’s beauty advent calendars are bigger and full of must-have products. Who doesn’t love getting a little Christmas present every...
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I Got My Lips Done and Here Are My Thoughts
The ability to achieve a certain desired look or modify your body to any degree has been under a cloud of judgement for a long time. The...
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10 Cruelty-Free Cosmetics Brands That You'll Love
Whether you are new to the makeup and cosmetics scene or are familiar with it and want to make new, ethical choices, the best way to do so...
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4 Things I’ve Learned in Makeup School That Will Save Your Face
You'll be able to beat your face in no time.
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Must-Have Summer Makeup in Japan
Hey readers! We’re kicking off BEAUTY week and I hope you’re all excited! Beauty is subjective. There are so many ways to interpret it and...
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この夏の必需品コスメ
今週からはみんなが楽しみにしていたビューティーの週がいよいよ始まります！ 「美」は主観的なもの。美しいものには様々な捉え方があり、人それぞれ美しいと思うものは違います。私たちHCICUのサマーライティングの企画では５人のメンバーがそれぞれ「美」...
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Jeffree Star Cosmetics Cremated Collection, Tea and Overview
Has it been a strange time for cosmetics or what? Well now that the nationwide shut down is starting to slowly bring us all back to normal...
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Cruelty-Free Cosmetic Brands to Add to Your Makeup Collection
Elle Woods would definitely have these brands in her makeup collection.
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Six Makeup Looks For a Pop of Color
Tired of the cold winter weather? Try these 6 colorful makeup tricks and looks to add a pop of color to remind you that spring is almost here!
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The Fight to End Cosmetic Testing on Animals is Still Alive Today
During these times of uncertainty, we sometimes forget about other things happening in the world. While this is totally valid, this week I’...
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Best of the Bunch: Lip Gloss Edition
Don’t waste your time and money.
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Getting Lip Fillers: Yay or Nay?
Over the past year or so, fillers, and specifically lip fillers, have seemed to have blown up. At this point, basically everyone knows...
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Five Fab Beauty Products to Brighten Up your Day
Rainy days got you down? Treat yourself and brighten up your days (and complexion!) with these five fab beauty products! It's deadline...
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Clean Beauty: The Basics
Learn the basics to make the best decision for your beauty routine!
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Five Essential Makeup Products
Whether you are getting ready to go out with friends or on a romantic date, you need these five essential makeup products.
