From fashion to social media, cultural elements are continuously capitalized without any credit given where it's due. The concept of Orientalism explains the frameworks behind this system.
Beauty trends are changing faster than ever, turning the way we investigate aesthetics and identities. But why do we feel the need to keep rebranding beauty?
Is your closet controlled by an algorithm? Learn why the obsession with "balletcore" and "old money" aesthetics is killing our fashion confidence and why the best style comes from...
From the certified clean girl to the busiest woman youâll ever meet, UF has it all.
How do social media trends drive consumption for college-aged women in Gainesville?
Everyday outfits to coffee runs, social media has quietly turned college life into a curated performance, subtly inflating the cost of simply showing up and being a student.
Before the internet created the "clean girl aesthetic", Carolyn Bessette Kennedy was already living it. She didnât need exotic outfits or a new micro-trend every week; just a black...
Scrolling through my TikTok feed, I came across a beauty influencer who was claiming to be taking part in the so-called "clean girl" aesthetic. She immediately stuck out to...
Over the past few years, the âclean girlâ aesthetic has been a dominating trend online, shaping girlsâ views from the perfect morning routine to the way you should dress....