O romance gera conteúdo, atenção e engajamento, elementos que consequentemente se convertem em valor comercial
Getting freebies around the city taught me some of the most important lessons unexpectedly...
HerCampus has helped this writer learn to apply marketing skills in many disciplines
The viral Starbucks "Bearista" holiday cup causes customer chaos and sparks overconsumption concerns.
Are they the polar opposites of the political world?
Vogue World 2025 turned Hollywood glam into viral gold, blurring the lione between fashion and entertainment, and leaving fans and critics alike debating whether the show was truly for...
As we get closer to spring and summer semesters, here are my top tips for preparing for an interview.
Is it just a marketing fad or are these drinks the replenishment our bodies have been needing?
Marketing today does more than sell—it shapes culture and conversation. American Eagle’s campaign with Sydney Sweeney tried to raise awareness about domestic violence but failed due to poor messaging...
A toxic love affair with nostalgic marketing.