It’s said all the time that humanities degrees are useless, especially English degrees. But the great thing about this degree is the soft, transferable skills you gain. This means...
why katseye is the ultimate collab right now for brands
Feeling overwhelemed with internship applications and not sure where to start? Read some helpful tips and tricks to discover your passions & land the job!
In a year defined by oversaturation and shortened attention spans, the marketing campaigns that truly stood out in 2025 were the ones that felt intentional rather than intrusive. Instead...
TikTok influencer Nara Smith recently released her new Roasted Garlic Oil. Using various persuasion tactics, she successfully marketed her product to her TikTok fan base.
With colder weather coming in, fashion brands have been trying to keep up with the trends by focusing on their holiday campaigns. Usually when you hear winter fashion, you...
The holiday season is basically the Super Bowl of marketing, every brand is fighting to come up the most innovative approach to attract attention to their brand, boost engagement,...
What’s a good play without a great PR team?
On Nov. 21, sophomore University of Maryland business students Tyler Koshar and Jake Esterson launched Shell Sports Management, an NIL marketing agency. Within the first two weeks of launch,...