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This article is written by a student writer from the Her Campus at UCLA chapter.

We’ve all heard the phrases: “Look on the bright side,” “Everything happens for a reason,” “Just think positive!” These well-meaning statements are often meant to lift our spirits, but sometimes they do the exact opposite. When you’re struggling, being told to “stay positive” can feel invalidating, like your feelings aren’t welcome, or worse, like you’re failing at optimism. This is what psychologists call toxic positivity, and it can make it harder to navigate life’s inevitable ups and downs.

In a world that constantly pushes the idea that we should be happy all the time, it’s easy to feel like we’re doing something wrong if we’re not. Social media feeds are flooded with motivational quotes and curated images of people living their “best lives,” making it seem like everyone else has it all together. But the truth is, nobody is happy 24/7. Struggles, setbacks, and difficult emotions are part of life, and pretending otherwise doesn’t make them disappear. It just makes them harder to deal with.

What Is Toxic Positivity?

Toxic positivity is the belief that no matter how difficult a situation is, we should always maintain a positive mindset. While optimism can be helpful in certain situations, forcing positivity at the expense of emotional honesty can be harmful. It sends the message that negative emotions (like sadness, anger, frustration, or grief) are unacceptable, rather than natural and necessary parts of life.

This mindset can show up in different ways. Maybe you’ve shared something difficult with a friend, only to be met with “Just stay positive! Everything will work out.” While that might be intended as encouragement, it can also feel dismissive, as if your feelings don’t matter. You might even catch yourself doing it to others, thinking you’re being helpful when you tell someone “It could be worse” or “At least…” instead of listening to their feelings.

Toxic positivity can also turn inward. If you constantly tell yourself to “look on the bright side” while ignoring feelings of sadness or stress, you might be invalidating your own emotions. Suppressing negative feelings doesn’t make them go away—it often just makes them build up over time, leading to increased stress, anxiety, and even physical health issues.

Why It’s Okay to Not Be Okay

Life isn’t always easy, and that’s okay. Feeling down, overwhelmed, or lost at times doesn’t mean you’re failing. Tt means you’re human! Giving yourself permission to experience negative emotions is actually a crucial part of self-care.

Research shows that acknowledging and processing emotions in a healthy way helps build resilience. When we allow ourselves to feel sadness, frustration, or disappointment instead of pushing them away, we can better understand and cope with those emotions. This doesn’t mean you should dwell on negativity, but to instead give yourself space to experience emotions without judgment.

Instead of forcing yourself to “think positive” when you’re struggling, try embracing emotional honesty. Here’s what that might look like:

• Validate Your Feelings – Instead of saying, “I shouldn’t feel this way,” try, “It makes sense that I feel this way.” Acknowledging your emotions without judgment can be incredibly freeing.

• Seek Support, Not Suppression – Talk to friends, journal your thoughts, or seek professional help if needed. Bottling up emotions doesn’t make them disappear—sharing them can lighten the load.

• Practice Self-Compassion – Treat yourself with the same kindness you’d offer a friend. If you’re struggling, remind yourself that it’s okay to take things one step at a time.

Shifting from Toxic Positivity to Healthy Optimism

This doesn’t mean positivity is bad—far from it. A healthy, realistic optimism acknowledges that life is difficult while also believing that challenges can be overcome. The key difference is that it allows space for all emotions rather than forcing a one-size-fits-all happiness.

Here’s how you can shift from toxic positivity to a healthier approach:

Instead of saying:

❌ “Everything happens for a reason.”

Try:

✅ “This is really hard, and it’s okay to be upset about it.”

Instead of saying:

❌ “Just be positive!”

Try:

✅ “I know this is tough. What do you need right now?”

Instead of saying:

❌ “It could be worse.”

Try:

✅ “Your feelings are valid. I’m here for you.”

When we stop trying to push away difficult emotions and instead learn to sit with them, we create space for healing and growth. It’s okay to want to feel better, but real emotional well-being doesn’t come from pretending everything is fine. It comes from acknowledging and working through our feelings.

Kristen Bryant-Thinking In A Lala College Sweatshirt
Kristen Bryant / Her Campus

Final Thoughts

If you’re struggling, know that you don’t have to pretend everything is fine. True self-care isn’t about forcing happiness. It’s about honoring your emotions, whatever they may be. So the next time someone tells you to “just think positive,” remember that it’s okay to not be okay.

You are not alone in your feelings, and you don’t have to carry them alone. The strongest thing you can do is give yourself permission to feel, to heal, and to take things at your own pace.

Because real strength isn’t about ignoring your emotions… it’s about embracing them.

Hope is pre-law, double majoring in Psychology and Political Science. Outside of school, you can find her diving into a good book, soaking up the sun at the beach, or binge-watching rom-coms and reality TV.