For those who have always been skeptical of buying any beauty products because of the idea that purchasing such goods is really just manipulative marketing, or capitalizing on insecurities and turning them into materialism, it’s time to stop and smell the roses. Clean beauty has revolutionized all things that channel your creativity and confidence through ethical and sustainable product curation.
Clean beauty is a blanket term for any beauty product that does not involve ingredients that are considered dangerous or harmful to human health. While the term “clean beauty” can be coined by any brand and slapped on to any label, it is important to examine the ingredient list on each product to ensure that product is in fact, clean.
Many brands that create clean beauty products care about people and the world, which calls for sustainable packaging and business practices. Why does it matter? Brands create goods with you in mind, not a shelf life, not unethical product development, long term health and improvement, and reducing emissions that contribute to climate change or environmental damages.
Want to see for yourself? Here are some clean and sustainable beauty brands that can give you and your beauty cabinet a real makeover:
COCOKIND
Everybody deserves to be taken care of, and Cocokind can help. Minority owned with inclusive marketing, Cocokind is budget friendly and has open arms to everyone.
ILIA
ILIA beauty could not be more carefully crafted and designed. Their products blend skincare and cosmetics, what could be better? Their packaging is recyclable, and calls for customers to mail in empty product packaging to be responsibly broken down. The ultimate game changer, though? Their shade range is really, really good.
VERSED
Clean beauty on a budget means no harm to your wallet, or your skin! The brand’s goods are contained by post-consumer recycled materials. VERSED makes skincare comprehensive, because why should it be complicated?
TULA
Tula is embracing the idea that change doesn’t happen overnight, it’s gradual, and that’s cool! Tula skincare is designed to change your skin in the long run, for your life, not for instant satisfaction. Designed with probiotics and superfoods, you can’t lose no matter what product you add to your list.
