Reese Witherspoon’s Hello Sunshine is hosting its first-ever Sunniefest in 2025, and is set to light up Dallas with a vibrant celebration of girlhood, creativity, and empowerment. The one-day festival being held on Nov. 15 is designed exclusively for Gen Z girls ages 13 to 25 to explore what it means to grow up in today’s digital world, with panels featuring guest speakers, performances, and hands-on learning opportunities.
Hosted by Witherspoon’s media company, Sunniefest aims to create a meaningful space for middle and high school girls to recharge, find joy, and find a genuine community in a world full of nonstop content. To combat the constant pressure to keep up with trends and social media, the festival’s featured speakers and workshops will focus on the inspiration, confidence, and self-discovery that make up true friendships and connections — basically a full-day celebration of all-things girl power.
Reese Witherspoon is bringing her authentic sunshine and spirit of sisterhood to a celebration that’s the first of its kind. Here’s everything you need to know about Sunniefest 2025.
When & Where is Sunniefest 2025?
Sunniefest will take place on Nov. 15 at Pegasus Park, a life science innovation hub, in Dallas, Texas.
Sunnifest 2025 Featured Speakers
Gen Z voices and next gen speakers will host inspiring Spotlight Sessions throughout the festival, including Kiernan Shipka — known for her lead role in Chilling Adventures of Sabrina — Pressley Hosbach, Chandler Kinney, Dr. Sara Kuburic, Lexi Minetree, Gabrielle Policano, Raegan Revord, Neha Shukla, Francesca Tarantino, Dai Time, Sloane Weinstein and more.
What Other Activities will be at Sunnifest 2025?
The featured speakers are at the core of the festival, but attendees can also enjoy interactive workshops with neuroscientists, AI innovators, and STEM experts, collaborative hands-on creativity spaces, STEM labs, confidence-building sessions, plus giveaways, viral food moments, and featured brand pop-ups — plus plenty of surprises.
Sunniefest’s brand partners reflect the authentic connections and empowerment that the festival is all about. Their main partner, e.l.f. Cosmetics, is also joined by IF/THEN®, a Lyda Hill Philanthropy initiative, Purdue University, Coach, and more — all just as committed to creating an unforgettable experience for the teens at Sunniefest.
How to get Sunniefest 2025 tickets
Tickets for Sunniefest 2025 are available now on their website.
What is Sunnie?
Hello Sunshine is Reese Witherspoon’s media production company — its most well-known productions include Gone Girl and Amazon’s Daisy Jones & the Six.
Hello Sunshine is also home to Sunnie — Witherspoon’s latest platform, featuring social and editorial content, IRL events like Sunniefest, online zines, custom learning workshops, and more that are all designed with Gen Z girls in mind.
“Sunnie was created as more than a platform, it’s a movement,” Witherspoon said in a press release shared with Her Campus. “Gen Z women are rewriting the script every day — they’re creators, vibrant leaders, and disruptors, full of agency. Sunniefest is both a playground and a launchpad, a space where their ideas fuel each other and their voices aren’t just heard, they’re amplified. We want young women to see themselves as the architects of what’s next and this festival is their invitation to build, play and take up space together.”