The “I Grieve Different” Trend Has TikTok Reflecting

TikTok has a way of turning life’s biggest contradictions into comedic viral humor, and the newest “I Grieve Different” trend is the latest example. On the surface, it’s a simple trend that allows us to celebrate our wins while laughing about our small sacrifices. But on the deeper level, it’s the universal truth that progress and wins in life often come with loss and sacrifices, and no achievement is without its costs. 

This trend taps into the bittersweet nature of personal growth, while also acknowledging that while we might be moving forward, there’s often something we are going to have to leave behind. 

The format of the trend is simple and very effective: The first half of the video showcases a personal victory or positive experience that is going to highlight a significant step in the individual’s life. The phrase “I Grieve Different” shows the trade-offs as a form of “mourning”, not necessarily in a tragic way, but as dark comedy to show and acknowledge that growth isn’t always linear or comfortable. 

It’s no surprise these videos are everywhere on your FYP. They’re easy to make and are just the type of high-reward content that thrives on TikTok.  This trend showcases how even the most positive of changes in our lives, such as getting back in the gym, getting that new job, or improving your mental health, can oftentimes come with unexpected and necessary sacrifices (or even just silly little inconveniences).

Where does the “I Grieve Different” audio come from?

If you’re a Kendrick fan, then you already know this. The “I grieve different” audio originally comes from Kendrick Lamar’s song “United in Grief” from his 2022 album Mr. Morale & The Big Steppers.

Want to join in on the fun? Here’s how:

First, pick a win, something you’re extremely proud of, or pick a positive change you’ve made to your life. This can be anything from starting a new diet and meal prep routine to landing that dream job you’ve been wanting for years. Next, think of something you sacrificed for this win, or even an ironic downside to this win. What did you unexpectedly or expectedly lose in the process?  Maybe your new job that you’ve been dreaming about for years leaves you with very little free time for yourself. Maybe your new meal prep has left you craving your favorite sweet treats. The key is to keep it light and relatable, turning the trade-offs of success into something that your audience can laugh at, and maybe even see a bit of themselves in. 

This trend works because it is genuine. It doesn’t pretend that improving yourself or your life is aesthetic and flawless. It celebrates the wins while laughing at the pain it took to get to the point you are at now. In a society that constantly pressures us to be perfect, this is a reminder to everyone that it’s ok to feel a little down about your sacrifices and things you leave behind as we level up. 

• culture
• digital
• tiktok
• trending
• viral