How Parke’s successful style and branding is fueling Gen-Z’s overconsumption habits
Her Campus at UFL
Parke Epidemic
Her Campus at BU
My Top 5 Olipop Flavors
Read this if you want to try Olipops but don’t know where to start!
Her Campus at BU
The Ad That Didn’t Try Too Hard
Out of all these high-budget Super Bowl ads, the simplest and lowest-cost commercial stood out as the most brilliant. Here’s why.
Her Campus at McMaster
THE NINA PARK EFFECT: HOW A SOFT-FOCUS MAKEUP LOOK BECAME A CULTURAL MOMENT
Like most trends born in the depths of the internet, the Nina Park makeup style didn’t arrive with a formal announcement.
Her Campus at UFL
Being a Villager in a Village: Let’s Talk About It
Being a villager is what creates a village.
Her Campus at UFL
Protein Obsession
Gen Z's protein obsession reveals a lot about the generation's love for the illusion of health.
Her Campus at FSU
5 Shows That Every College Girl Should Be Watching Right Now
These shows are taking over late-night binge sessions.
Her Campus at FSU
How Black Artists Have Redefined Music at the GRAMMYs
We all have Beyoncé to thank for our favorite songs.
Her Campus at New School
Everything You Need to Know to Enjoy Bad Bunny’s Super Bowl Halftime Show
From songs and dance moves to food, fashion, and cultural context, here’s how to truly savor the moment.