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Wellness > Sex + Relationships

These Black-Owned Sex Toy Brands Are *Def* With The Buzz

It’s February, which means it’s the season of celebrating all things love and Black History. Black History Month is the annual recognition of achievements from Black individuals and honoring how they’ve contributed to the making of U.S. history. Social media has become an amazing tool in allowing the world to dive deeper into the struggles and triumphs Black individuals have faced. Social media has also become a great tool for discovering the best Black-owned businesses. 

Shopping at a Black business is one of the many ways to support the Black community during Black History Month and beyond. While it’s great to be an ally and support during February, it’s important to shop from businesses affected by systemic racism year-round to offer support in any way you can. 
It’s time to get comfy, bestie, and celebrate love in all its forms this month. Whether you’re in the market for a new vibrator or trying to get kinky in a new sex position with your SO — these Black-owned sex toy businesses have all the goodies you need to keep you and your partner satisfied all night long.


Feelmore is based in California (and has an extensive online shop, you’re welcome) and offers body-safe products to try out for all your fantasies. Their best-selling item is the Lust Remote Control Pad ($125) loaded with 12 vibration functions, you’re sure to find something that works for you. They’re even opening a sex-positive bar called Feelmore Social Club to expand the brand. 


Enby is a one-stop shop to find anything you need from toys for pleasure, sexual wellness, and gender-affirming products — including the Sarsi toy ($72). Enby is a black trans-owned company and believes that everybody deserves affirmation and pleasure. Their giving model focused on donating 2% of proceeds to underfunded organizations that are improving the lives of queer and trans POC. Please, just take my money already.

Kinky Choices

Kinky Choices has every toy you could possibly need — discreet vibrators, restraints, jelly anal wands ($16), sexual enhancers, and anything you can think of to help explore all your sexual desires. Their store is in Philadelphia, but thanks to the internet you can shop their online store 24/7. They even offer a toy tester program so you can try out new products without breaking the bank. (Sign me up!)

Black Honey Toys

What makes this brand special is they focus on creating toys that reflect the black skin color. They have various dildos of all shapes and sizes and enhancer rings ($9) that come in a variety of different shades. Black Honey Toys prides itself on promoting love, inclusivity, and pleasure in everything they do. 

Bedroom Kandi

Bedroom Kandi is an intimate pleasure and wellness store founded by Kandi Burruss. Their mission is to educate and empower individuals by breaking stigmas around human sexuality. All their products are body-safe and high-quality. They even have an unwind arousal balm ($15) which I will be adding to my cart immediately, thank you. 

Anya Lust

Anya Lust carries lingerie that looks like it belongs in a dreamland. But they also have a section of sex toys such as vibrating feathers ($99), full body massage oil, and play gel. They even have a 52 week sensuality planner that is dedicated to finding a more sensual side to yourself by exploring self-love and getting to know your own body. (Yes, please!) Their main focus is reminding customers to love deeply and live passionately.

New York Toy Collective

Sex positivity is what New York Toy Collective is after. Offering a variety of gender-affirming products and intimacy toys — like the Ace Of Spades ($30) —they’re striving to embrace new ideas and create products that allow an emotional and physical connection for the end user. They’re the first and only company to use 3D printing so customers can create toys molded after their own bodies. How cool is that? 

Avery Worley is a national writer for Her Campus. She has written across all verticals but takes a special interest in the wellness section, especially mental health, sex and relationships, and all things astrology. Beyond Her Campus, Avery attended New York University's Publishing Institute and is getting her Masters in Mass Communications from the University of Florida. When she isn't writing, you can find her exploring NYC with her latest romance novel in hand and relating way too much to "mirrorball" by Taylor Swift. If it's the fall, she's definitely rewatching Gilmore Girls.