Her Campus at UMKC
The Basics of Influencer Marketing
People are more likely to purchase a product or trust a brand when a friend recommends it to them, which is why influencer marketing is the...
Her Campus at BU
Do Social Media Influencers Have a Responsibility to the Public?
The social media influencer is here to stay for now, but their role in society should be more closely looked at.
Her Campus at UCLA
How She Got There: Hannah Anderson, Account Coordinator at RQ Agency
Her Campus alum, Hannah Anderson shares her journey into the marketing industry.
CMC: JMMA’s Creative Marketing Conference
On Mar. 17, 2017, JMMA (John Molson Marketing Association) hosted its annual Creative Marketing Conference; a day-long event which includes...
5 Reasons Students Should Go To IZEAFest to Build Their Brand
If you’re unfamiliar with IZEA, it's an Influencer and Content Marketing company that enables social influencers to connect with Brands and...