Her Campus at UCF
Sydney Sweeneyâs Sports Betting Ad Sparks Controversy
Sydney Sweeneyâs NOVIG ad sparked outrageut are we upset about the wrong thing?
Her Campus at U Conn
Respectfully, Sydney Sweeney, What Was The Marketing Meeting Like?
Novig launched its âJust Sportsâ ad campaign starring Hollywoodâs very own Sydney Sweeney on Sept. 9. The actress appeared in little to no clothing while posing with various equipment...
Her Campus at SBU
“This is What a Woman in Sports Looks Like”
The newest TikTok debate has sparked a much larger conversation about the power, strength, and representation of women in sports. You may be curious as to why?
Her Campus at ICU (Japan)
Tinder Advertising and the modern concept of love
In this paper, I touch on a recent tinder advertisement shown in Japan. How is the spread of dating apps like Tinder changing our perspective of love and relationships?
Her Campus at Cincinnati
The Denim Ad Controversy: Sydney Sweeney v.s. Katseye Public Perception
The 2025 feud between the girls in denim has begun. Within less than one month of each other, major clothing lines partnered with both Sydney Sweeney & emerging girl...
Her Campus at Casper Libero
How does marketing & communication work in queer spaces?
Acknowleding that queer representation is growing in media, it leaves us to wonder: how does it impact advertising?
Her Campus at Manhattan
The Ultimate Guide To Wicked Merch
The promotion for Wicked (2024) is nothing short of popular! With an array of collaborations spanning beauty, fashion, and accessories, thereâs no shortage of ways to channel your inner...
Her Campus at Kenyon
âAestheticsâ Have Gone Too Far
What I am asking of this company, as well as its consumers, is to think critically about the media we are consuming that isnât coming directly from advertisers â...
Her Campus at U Mass Boston
MOVING BACK IN WITH MY PARENTSÂ
"My concept of being an adult was to relinquish the safety of living with my parents and to rely on myself for every expense and decision that needed to...
Her Campus at CU Boulder
Warped Social Media: From Community to Capital
Donât get me wrong; I love scrolling through my feed as much as the next person.