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It’s happened to all of us before. You walk into your favorite beauty product retailer, drooling over the many shelves of products, and after gasping over some of the high-end price tags, you notice something strange: you can’t seem to pronounce half of the brands you’re looking at!

Thankfully, we’re here to help you to decode some of the more sophisticated brand names, so you can shop with total confidence during your next trip to Sephora or Ulta.

Frederic Fekkai

Pronounced “Freh-deh-reek Feh-Kigh”


Pronounced “Kow-deh-lee”


Pronounced “Lox-ee-tahn”


Pronounced “Gher-lahn”


Pronounced “Gee-van-chee”

Cle de Peau

Pronounced “Clay-day-poe”



Pronounced “Ill-ah-mass-ka”


Pronounced “Kerr-a-stass”


Pronounced “Sheh-say-doe”


Pronounced “La-rock”


What beauty brands do you have a hard time pronouncing? Which do you want to learn more about? Sound off in the comments!

Jen is a 2016 graduate of Messiah College, where she majored in journalism and minored in gender studies. She's a proud Bostonian who is obsessed with tattoos, puppies, magazines and Sephora. She's been reading Her Campus since high school and was thrilled to join the HC team as a National Contributing Writer in September 2013. She became an HC Beauty Blogger in February 2014 and continued to write on-trend beauty posts until July 2016. A few highlights from her time writing for HC included attending and writing about two BeautyCon events and Cosmopolitan's Fun Fearless Life in 2015. You can follow her on Twitter @JenFlanagan14 and on Instagram @jenlea14.
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