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The Best Instagram Shops For Holiday Gifts In 2023 To Follow ASAP

With the holidays right around the corner, the pressure to find the perfect gifts for your family and friends is in full force. The best gifts are the most thoughtful, but sometimes, it’s hard to find a place to start. No one wants to give an obvious and basic gift that doesn’t feel personal to the person you’re giving it to. Thankfully, I’m here to help you with a list of 12 great Instagram shops for holiday gifts, so you can find the perfect gift for all of the special people in your life.

Shopping on social media might not be the first thing that comes to mind when it comes to looking for great holiday gifts, but it should be. Algorithms on Instagram and TikTok get to know your taste so well, you’re bound to find hidden gems that’ll make the perfect presents for your family members, friends, or loved ones this year. Here are some I’ve seen while scrolling my own feed that have picture-perfect products to add to your holiday gift list this holiday season.

@SaltyDrifterCo

This Instagram shop is perfect for the coastal cowgirl in your life! This Instagram shop sells phone cases that’ll make you feel like you’re carrying the beach with you everywhere you go. The hardest part about shopping here is choosing between the coastl cowbae or Mermaid Dreams case for your bestie. 

@Shopilybaby

Do you have someone in your life who needs to be in loungewear 24/7? If so, @shopilybaby is the perfect place for that trendy person you love. The ILY Collection is the best way to tell someone you love them without telling them that you love them this holiday season. 

@Eoscandles

End of Summer Candles has the perfect gifts for the candle fanatic in your life — or your trendy co-worker who you need a gift for. The shop offers premium bakery dessert candles that both smell and look like baked goods. You can’t beat cruelty-free and adorable candles for the holidays!

@Abbode

Need a gift for the homebody, or a new home owner? This home decor boutique will be your new favorite place to buy gifts! This shop has it all – embroidered pillows, wall art, and even vintage matchbooks.

@_erin_made_

This shop has the perfect gift for the weekend traveler in your life. The brand’s beautiful quilt tote bags and backpacks come in several different patterns and sizes. They even make quilts in the same patterns as the bags — perfect for the road trip passenger!

@Hope.macaulay

If you can’t knit your own pieces but still want to gift something that feels homemade, this is the Instagram shop for you. This knitwear is colorful and comes in several different styles such as cardigans, sweaters, headwear, and more.

@Finatics

Finatics sells the cutest loungewear, swimwear, jewelry, and accessories. Plus, their mission is to raise awareness of shark finning, and they work hand-in-hand with organizations in our oceans to save sharks by donating 10% of their net profits yearly. This makes  the brand’s products perfect for anyone passionate about the ocean or, for someone who really appreciates how cool sharks are.

@Logantay

Charm necklaces are a trending must-have gift for 2023. Logan Tay’s Instagram shop offers the best variety of charm necklaces and bracelets with charms for every aesthetic.

@Staycoolnyc

Staycoolnyc is loungewear for your most cele- obsessed pal. Their pieces have been worn by SZA, Pete Davidson, and Hailey Bieber. Their colorful and comfortable pieces come in drops, so don’t miss the next one on Nov. 17th to get your gifts for the holidays! 

@SerenaandLily

Serena and Lily is another shop perfect for anyone in your life who needs home goods this holiday season. Their timeless and clean aesthetic makes their items universal for any homeowner. Thinking of personalizing a gift? Fill one of their frames, like this one, with a photo of you and your loved one.

@evryjewels

Evry Jewels has affordable and beautiful jewelry for everyone in your life. They have trendy pieces as well as classic pieces that you can choose from. Their selections include everyday jewelry like rings, bracelets, earrings, necklaces, and more.

@backyardroses

This Instagram shop has clothing styles that are simple and comfortable for the fashionista in your life. Dress the people you love this holiday season in stunning neutrals — you can even check out their Autumn Collection, which is now live!

Kaitlyn Bonk is a Style writer for the Her Campus National Writer program. Previously, she was the social media director for the University of Delaware chapter of Her Campus. Beyond Her Campus, Kaitlyn works at a corporate communications job in Philadelphia. In her free time, Kaitlyn enjoys reading, going to concerts, and watching movies to reach her goal of becoming a Letterboxd influencer. She's an avid binge watcher of shows she's already seen and can be found strolling the beautiful streets of Philly, especially on game days.