EatCU is known primarily on campus and the CU for its great deals at local restaurants and convenient online ordering. However, in an effort to give back to the community it serves, EatCU will be holding a special event at the Daily Bread Soup Kitchen this Friday, April 13th. From 11:00am-12:30pm, team members will hand out free pizza donated from local pizzerias such as Papa John’s,Domino’s and Rosati’s at the “EatCUOP” kitchen.
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Senior in Advertising, Danielle Reading, is the events Project Director. She got involved with EatCU.com through her work with the Illini Public Relations Association. As Project Direct, she is in charge of establishing four local clients—EatCU, IMPULSE magazine, College Fashion Week and our own Her Campus Illinois.
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Danielle contacted EatCU’s Marketing Director Elliot Rosenbaum, a 2011 Ohio State grad, and got an immediate positive response. Elliot set up some promotions and eventually offered Danielle the internship position, since Illini PRA had not started yet.
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“Since then, I have been working closely with Elliot to set up dorm events, which are events we publicize on Facebook and Twitter by letting our followers know that if they show up, they get free pizza,” said Danielle.
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She has also worked with the Student Alumni Association, the Greek community, and now the larger local community to establish EatCU as a sponsor for their fall kick-off concert on the Quad, philanthropy events, and now the soup kitchen.
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According to Danielle, “The EatCUOP and EatCU outreach initiative is to let the community know that we don’t just provide awesome deals and weekly steals (right now it is Oishi $10 for $20) but also care about the people who order off the site. The Champaign Urbana community has been so supportive of us we are just doing our best to give back.”
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The community has welcomed her efforts with open arms. “The restaurants we approached have been partners with us all year and have been very active in our marketing efforts,” she answered. “We chose restaurants whose values mirror ours and they could not have been more excited to take part in the event and give back.”
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Best of luck to Danielle, Elliot, and the EatCU team as they help to make a positive impact in our community!
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