I want you all to think about a strong woman in your life. What are her defining qualities? How does she present herself? Most people in positions of power stick to an image that is exclusively theirs. They may not always have the same hair or makeup, but they commit within a certain range of looks. Jennifer Aniston is known for her beachy waves and natural makeup. Kim Kardashian is known for going the more glamorous route. And why do they adhere to this, you ask? It’s called branding! Consistency is a quality that employers love to see in a business setting and it translates to all aspects of your life, whether you know it or not. Pick a makeup look that is your signature and make sure that it’s a look that you love.That doesn’t mean that you can’t play around with your makeup, though. My signature is my winged eyeliner and I almost never leave the house without it. When I feel adventurous, though, I like to switch up other things like my lipstick or eyeshadow colors. Maybe you love to rock a bright red lip; you could try using a berry or pink shade if you want to switch it up. Not into makeup at all? You can stick to a clean and fresh-faced look. Whatever you choose, make sure that it’s not too hard for you to commit to and it will definitely make a huge statement. Here are a few signature celebrity looks that are my favorite for some inspiration:Katy Perry frequently channels the pin-up look and isn’t afraid of funky colors.
Kylie Jenner brought the multicolored hair trend back to the mainstream and she loves her peachy nude lips.
Lupita Nyong’o always has flawless skin and has been rocking bright eyes on the red carpet. As you can see, it’s the small touches that really let you personalize your style. Create your signature look and proceed to future world domination.