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This article is written by a student writer from the Her Campus at Casper Libero chapter.

He’s only 18 and already owns a clothing brand. Matheus Morato is a Public Relation student at Cásper Líbero and tell us how he got there.

Name: Matheus Morato Carramenha

Age: 18

Sign: Pisces

Hometown: São José dos Campos

Major: Public Relations

Year: 2018

Preference: Girls

Status: Single

Hobbies: I used to play rugby, but now I am not playing anymore. I don’t have time enough…

So, you are a businessmen. Tell us about that!Yes! I believe that now I can say that I am. Since 2013 I have my own company.

Why was that a dream? Because I’ve always took a look on brands like “Urban outfitters”, “Huck”,” Just approve”, and thought that would be awesome if I had one of my own.

What’s is the name of your brand?“Math Jones”. I dreamed for years and now is happening like I’ve always wanted.

What did you have to do to start it? I guess that I had just to focus and work.

Did you have any help? Oh, my parents support me a lot – they say they are proud because I am eighteen and already have a company. And also I have a partner that helps me in the economic part. Since the beginning, “Math Jones” is mine, but he is very important. He is the reasonable part and I am the emotional one, do you know? It is like, when I am happy: “OMG I am so excited” and he says: “Take care, we have to focus on our profit”.

And why did you choose Public Relations?Because I’ve always dreamed about having my own brand! Also, I don’t want to have a routine. And I am making this course to use all that I learn into my new job, because I found in PR the opportunity to put marketing, communication and administration together.

Is it your brand just for men? Not now. In the beginning we thought that the brand would be a success with boys, however, we had a lot of female customers so we decided to produce some unisex things.

Do you have many customers already? Yes! We are doing the second shipment of clothes and this time we will have some products just for girls.

Curiosities

Are you a single son? No, I have a sister.

Best food in the world: The Brazilian “PF”. PF is like a full meal. Usually, it has a protein (such as meat), rice, beans and French fries. Sometimes has some salad, a fried egg…

Summer or winter? Summer

About Cásper Líbero

Classes: I am very happy with them. I feel that I will be able to put a lot of things into my business!

Place: The whole building is very nice. I like my classroom and the unique terrace!

Groups: I am not part of any group. I am focusing on my brand and on my other job. I work at “Forma Turismo”.

Plans when graduate: I want to study Administration or Publicity and Propaganda.

Marcela Schiavon

Casper Libero

Petite, loving, determined. Marcela don't have preferences about her career because she likes all areas of Journalism. Sometimes jealous, a little bit angry, very focused. "Eu gosto dela - Projota" is a song that defines her way of living.
Giovanna Pascucci

Casper Libero '22

Estudante de Relações Públicas na Faculdade Cásper Líbero que ama animais e falar sobre séries.