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Style > Beauty

ColourPop Just Launched at Ulta Beauty & These Are the Beauty Faves You NEED to Shop

This is a sponsored feature. All opinions are 100% from Her Campus.

As of Feb. 25, you can now officially shop ColourPop at Ulta Beauty in select stores or online – and yes, you have permission to happy dance about it.  As a longtime follower of the Insta-famous beauty brand, our Super Shock-obsessed hearts could barely take it when we heard about the exciting ColourPop launch at our go-to beauty retailer.

Not familiar with ColourPop? Here’s what you need to know: It was founded in 2014 by Seed Beauty, and makeup enthusiasts were hooked on the brand instantly because all the cosmetics are cruelty-free and totally affordable. In true Southern California fashion, ColourPop takes inspo from latest runway, street, and social media trends, so the makeup shades and styles are very ~in vogue~.

So in celebration of beauty that slays, here are the top three essentials to build your ColourPop starter-pack (or, you know, restock your supply if you’re a longtime member of the fan club).

1. Super Shock Shadow ($5 at Ulta Beauty)

Prepare to be starry-eyed for the Super Shock Shadow, an ultra-luxurious eyeshadow that’s a dreamy mix of glittery, pigmented goodness. Choose from ColourPop’s 12 signature shades and get ready to finish every daytime and nighttime look with a little extra oomph.

2. Super Shock Highlighter ($8 at Ulta Beauty)

In what world have you ever been able to achieve a quality glow for under $10? That’s why the Super Shock Highlighter is the v best. Swipe on this buttery soft crème powder, blend, and keep building it on for a glam, dewy look in moments.

3. Ultra Matte Lip ($6.50 at Ulta Beauty)

Our motto is “Matte Looks Every Season,” and this Ultra Matte Lip does not disappoint. Lightweight and kiss-proof, this formula is a godsend on class-packed days when you need a lipstick that lasts. Pick any of the bold shades to match your boss babe attitude, swipe on, and go.

Are you sold on the ColourPop fam yet? These super simple buys will totally transform your makeup routine, making your feel like you’re at a beauty bar when you’re just hanging on campus. Plus, don’t forget to shop Ulta Beauty’s other 20,000 products and 500 beauty brands while you’re loading up on ColourPop faves! Enjoy the launch, and have fun getting your glow on!

Gina was formerly the Beauty & Culture Editor at Her Campus, where she oversaw content and strategy for the site's key verticals. She was also the person behind @HerCampusBeauty, and all those other glowy selfies you faved. She got her start in digital media as a Campus Correspondent at HC Cal Poly San Luis Obispo, where she graduated in 2017 with degrees in English and Theater. Now, Gina is an LA-based writer and editor, and you can regularly find her wearing a face mask in bed and scrolling through TikTok.
Meghan Keefe is a senior associate on the integrated marketing team at Her Campus Media. While she was a student at Boston College, she was on the HC BC team and led as a Campus Correspondent for two semesters. After graduating and working for three years in public relations, she decided it was time to rejoin the Her Campus team. In her spare time, she enjoys exploring Boston and traveling - anything that gets her outside.