I think Tory Burch just invented a new form of scavenger hunting! By teaming up with filmmaker Van Neistat, the pair took the game to a new technological level: they added a tape recorder and then a video camera.
It all started when Neistat gave Ms. Burch a tape recorder she could take on a trip to Europe with the intention to record everything that she liked and the things that inspired her as an artist/designer. After her trip, she promptly returned the device and Neistat got to work on finding things that fit Tory’s descriptions … but in Seoul, Korea.
So off he went to Korea on this scavenger hunt-type mission where he filmed anything he could in Seoul that matched Tory’s’ descriptions. The hunt involved everything from her friend’s colorful orange pedicure to finding an Eiffel tower replica to match the one Tory saw in Paris. The best part of the video was definitely when Neistat found a chain-link fence full of thousands of combination locks. This unique site is apparently a Seoul tradition where lovers buy a padlock, attach it to the fence and throw the key over the ledge below them as a symbol of their love.
The video is definitely worth checking out and it’s only a few minutes long. If you are a fan of Tory Burch or enjoy creative film, this is for you!