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Don’t you just love it when you can help yourself and others at the same time? Well, this Breast Cancer Awareness Month, you can look fabulous and help a great charity all at the same time! During the month of October, Shiseido Cosmetics America will donate $5 to Cancer and Careers for every Shiseido Makeup Luminizing Lip Gloss in Pop Life (PK406) sold.

The Luminizing Lip Gloss in Pop Life goes for $22.00 and is available online and in-store at select Macy’s, Bloomingdales, Nordstrom and Dillard’s locations. This is the fourth consecutive year that Shiseido has partnered with Cosmetic Executive Women to support its philanthropic arm, Cancer and Careers. Cancer and Careers helps empower and educate people with cancer to thrive in their workplace by offering expert advice, interactive tools and educational events.

Shiseido lovers can also head on over to a Shiseido makeup counter to learn how to create a special “In the Pink” look, created by Shiseido’s Artistic Director, Dick Page. The look features the Luminizing Lip Gloss in Pop Life and pairs the bold-pink lip with a soft-pink eye shadow.
I took a test drive of the look for all of you and can tell you that you’re going to love it! My makeup artist, Wendy, opted for a more purple-hued shadow but kept the rest of the “In the Pink” look the same. It looked great and I got lots of compliments on it! 

Here I am “In the Pink.” What do you think? Are you going to check out the look? 


Chrissy Callahan is a double major in journalism and media studies (self-designed) and French and Francophone studies at Brandeis University, graduating December 2010. A Medford, Mass. native, she works in Brandeis' Department of Creative Services, helping edit and maintain the Brandeis website. Before writing and interning for Her Campus, Chrissy was features editor for the student newspaper the Brandeis Hoot for three years. When she's not hard at work, you're most likely going to find Chrissy indulging her passion for shopping, wearing way too much pink, or eating cookie dough ice cream. She also enjoys traveling, and dreams of traveling to Paris frequently for her future career. After graduating, Chrissy hopes to get a job in beauty or fashion journalism.
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