Actress, TV personality, author, advocate against domestic abuse, and now, fashion designer—NeNe Leakes really can do it all.
NeNe, who will be the highest-paid performer on The Real Housewives of Atlanta’s upcoming fifth season, has signed a deal with global brand licensing agency Beanstalk to create her own fashion line.
Beanstalk said in an announcement that it plans to “leverage NeNe’s position in pop culture to offer consumers fashion-forward, affordable apparel and accessories, designed to empower women to walk into a room and ‘own it’ — like NeNe herself.”
Beanstalk hopes to create affordable, ready-to-wear apparel that will appeal to regular viewers of The Real Housewives of Atlanta, Glee, on which 44-year-old NeNe plays synchronized swimming coach Roz Washington, and The Celebrity Apprentice. NeNe was a contestant on its 11th season but walked off the show in the 10th episode.
“While the fame of reality television characters is often short-lived and fleeting, NeNe Leakes has displayed versatility that has enabled her to transition from being a Real Housewives personality to a featured television star,” said Michael Stone, Beanstalk’s president and CEO. “NeNe’s multifaceted personality and aspirational style will translate well into products that will emotionally connect with her fans.”
Do you think a NeNe Leakes line has major style potential, or will it be another reality-star-turned-designer fashion flop? Sound off in the comments below!