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Rhode
Style > Beauty

Hailey Bieber’s Rhode Is Launching A New Product For Her Birthday

Get excited, besties! On Nov. 22, Hailey Bieber’s beauty brand rhode is dropping a brand new, limited-edition Peptide Lip Treatment in the flavor Vanilla Cake (yum!) for her 26th birthday. The supermodel and fashion influencer is known on TikTok for her donut glazed everything, and it’s obvious that the star is *very* familiar with the beauty game. 

In celebration of this Sagittarius queen’s big day, rhode is releasing a new flavor of her famous Peptide Lip Treatment in Vanilla Cake! This ultra-nourishing lip treatment is a “restorative lip treatment for naturally plump, pillowy-soft lips — day or night,” according to rhode’s website. With this yummy new flavor, you can achieve the glossy (and delicious) lips of your dreams! 

As an extra special treat, rhode is also releasing a Birthday Duo kit that includes the new Vanilla Cake Peptide Lip Treatment and the fan-favorite Peptide Glazing Fluid! If you haven’t heard of Bieber’s signature step in achieving dewy skin, here’s your newsflash, bestie — the glazing fluid is the key to visibly plump skin and a healthy skin barrier. Oh, and here’s a little secret! The lid of the Birthday Duo doubles as a little tray for storing your new essentials! Too cute. With this limited-edition duo-kit, you can achieve a beautifully crafted (and beautifully scented) skincare base this winter!

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Rhode

Bieber, whose brand rhode launched in June of this year, has seamlessly fit into an industry where it sometimes feels like celebrities are launching lines of their own all too often. The young brand has even majorly influenced recent beauty trends, with beauty lovers now putting an emphasis on all things healthy, dewy skin — the keystone of rhode’s branding and mission. And with winter slowly but surely creeping in, it’s definitely time to focus on keeping your skin barrier moisturized and healthy. 

After rhode’s initial summer launch, the brand’s award-winning Peptide Lip Treatment sold out five times in just six months, and their Peptide Glazing Fluid sold 36 units per second during its last restocks! So if you missed out on the model’s award-winning products this summer, now’s your chance to snag the newest, limited-edition birthday drop.

In addition to Bieber’s focus on healthy skin, rhode strives to provide affordable yet luxurious products for their customers. Each product on their site is priced at under $50 — something that Bieber herself said was completely intentional. In an interview with Refinery29, the model noted that she wanted to offer amazingly effective products that are accessible and affordable (perfect for a college student’s budget, am I right?).

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Drew Vickers

Make sure to snag the Peptide Lip Treatment in Vanilla Cake and the Birthday Duo ASAP on Nov. 22 at 11 a.m. EST on rhode’s website before it sells out!

Madison Bailey

App State '23

Madison Bailey is a national writer at Her Campus Media focusing on all things style, beauty, and lifestyle. She works closely with the style and lifestyle verticals at Her Campus, including reviews, roundups, sustainable style, and pop-culture. After graduating from Appalachian State University in May 2023 where she was Campus Coordinator of Her Campus at App State, Madison has written for Teen Vogue, Modeliste Magazine, Global Garbs, and more. Her time as Head Writer for The Collective Magazine, Appalachian State’s fashion and culture magazine, sparked her passion for the exciting world of fashion. She is currently in marketing at Modeliste Magazine where she’s able to celebrate her favorite things; fashion, beauty, celebrities, influencer style, and travel. In her free time, you can find Madison soaking in all the beauty that the blue ridge mountains have to offer. Or, when she’s not writing, you can find her thrifting, sipping a raspberry matcha, or cooking her favorite vegan meals!