TikTok is arguably the biggest influencer these days, from product recommendations to décor ideas to makeup tutorials and more. It doesn’t matter whose video it’s featured in, just that we saw it on TikTok. But I can’t count the number of beauty products TikTok made me buy that don’t always live up to the hype. For the 2021 College Beauty Awards, we turned to our community to find out which TikTok-inspired beauty purchases are the real deal. Rest assured, these 12 surpassed expectations.
Pacifica Glow Baby Booster Serum, $16
Pseudo Labs Phreckles Kit, $38
Aztec Secret Deep Pore Cleansing Mask, $15
Vancream Gentle Facial Cleanser, $10
Thrive Causemetics Sun Chaser Blur + Sculpt Bronzing Powder™ $32
Maybelline Lash Sensational sky High Mascara, $11
NYX Butter Gloss, $5
e.l.f. cosmetics poreless putty primer, $9
Revlon Oil-Absorbing Volcanic Stone Roller, $13
The Ordinary AHA 30% + BHA 2% Peeling Solution, $7
Morphe Skin Tint, $18
Isle of Paradise Self Tanning Drops, $29
The Her Campus National Editors write about products we love and think you’ll love too. Her Campus has affiliate partnerships, so we get a share of the revenue from your purchase. All products are in stock and all prices are accurate as of publication.