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I’m Predicting These 4 Beauty Trends Are Going To Be Super Popular in 2023

This is a sponsored feature. All opinions are 100% from Her Campus.

 

As society continues to embrace diversity and individuality, people are becoming interested in finding unique ways to express themselves through their appearance – which means the new year ahead is shaping up to be one with experimentation and self-expression! 

So, because of that, I’m predicting that 2023 will be filled with bold, colorful makeup looks, and people really embracing getting creative with makeup.

Check out some of the specific trends that I’m thinking will make their way in the new year, and how you can achieve each look with these products from Ulta Beauty!

The Pink Glam Look

The pink glam look – like bright blushes, lip stains, and cheek highlights – is trending right now, and is totally here to stay! If you want to experiment with this pink look before the new year, here’s how you can do it:

  1. Use a fluffy brush to apply a rose-hued blush like the Benefit Cosmetics WANDERful World Silky-Soft Powder Blush to the apples of your cheeks to achieve the most blendable, buildable, and airbrushed effect!
  2. Using a small brush or your fingers, apply a bold pink eyeshadow like the Stila Shimmer & Glow Liquid Eye Shadow to your eyelids to achieve that rich color with maximum shimmer!
  3. Finish off the look with a statement-making lipstick like the Urban Decay Cosmetics Vice Hydrating Lipstick in either the color Weho or Hollyweird. Add gloss if you like!
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Benefit Cosmetics WANDERful World Silky-Soft Powder Blush
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Stila Shimmer & Glow
Liquid Eye Shadow
8 2
Urban DECAY Cosmetics
Vice Hydrating Lipstick

BOLD MAKEUP

In recent years, dark, bold makeup has undergone a resurgence in popularity, with many people opting to incorporate elements of this rebellious style into their everyday looks. As we move into 2023, it’s clear that this makeup look is here to stay, with more and more people embracing the unique aesthetic. Here’s how you can achieve this look:

  1. Use a matte bronzer and a shimmer-less blush like the NUDESTIX NUDIES MATTE All Over Face Blush Color to add definition to your cheekbones, temples, and jawline.
  2. Using a small brush or your fingers, apply a pigmented eyeshadow, like the Urban Decay Cosmetics 24/7 Eyeshadow in either the color Charged or Freak, to your eyelids, blending upwards and outwards. This will add a little pop of color to your eyes to really achieve that Indie look.
  3. Use a bold lip color from the Urban Decay Vice Hydrating Lipstick collection — such as the shade Drive In — to add a rebellious touch to your look. 
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NUDESTIX Nudies Matte
All Over Face Blush
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Urban Decay Cosmetics
24/7 Eyeshadow
20
Urban DECAY Cosmetics
Vice Hydrating Lipstick

Apricot Makeup

Apricot makeup is quickly becoming one of the hottest trends in the world of beauty. This warm tone is a perfect way to add a touch of color and brightness to your look, without overwhelming your features. Whether you’re looking to add a pop of color to your eyes, cheeks, or lips, apricot is a versatile and flattering shade that is suitable for any skin tone. Here’s how to try out the Apricot Makeup trend so you can be ready to rock it:

  1. Use a fluffy brush to apply the Stila Convertible Color Lip & Cheek Cream Blush to the apples of your cheeks, blending well for a natural-looking flush.
  2. Using a small brush or your fingers, apply a shimmering apricot eyeshadow to your eyelids, like the MAC Pro Longwear Paint Pot Eyeshadow in shade Bare Study, blending upwards and outwards.
  3. Go back in with the Stila Convertible Color Lip & Cheek Cream Blush, but on your lips! Especially if you love using minimal amounts of makeup, you can use this for both your blush and lips for a beautiful natural look, so go ahead and try it out! Top it off with the Tarte Maracuja Juicy Lip Balm!
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STILA Convertible Color
Lip & Cheek Cream Blush
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MAC Pro Longwear
Paint Pot Eyeshadow
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TARTE
Maracuja Juicy Lip Balm

GLAZED MAKEUP

This glazed and glowing look has been a favorite of many since it started to gain popularity! Whether you’re looking for a fresh and natural daytime look or a glamorous and radiant evening look, glazed makeup is a versatile and flattering option that can be achieved by anyone. Here’s how to get the look:

  1. Using a brush or sponge, apply the IT Cosmetics CC+ Cream Illumination SPF 50+ that matches your skin tone, starting from the center and blending outward.
  2. Then, apply a subtle but buildable liquid highlighter — like the Live Tinted Hueglow — to enhance the glazed effect to your liking.
  3. Use a fluffy brush to apply the MAC Extra Dimension Blush to achieve a beautiful shimmery blush!
  4. Using a small brush or your fingers, apply a shimmering eyeshadow such as the Stila Glitter & Glow Liquid Eye Shadow in a neutral shade, such as champagne or gold, to your eyelids, blending upwards and outwards.
  5. Use the FENTY BEAUTY By Rihanna Gloss Bomb Cream Color Drip Lip Cream to add that touch of incredible shine to your lips.
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IT COSMETICS
CC+ Cream Illumination SPF 50+
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LIVE TINTED
HUEGLOW
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MAC COsmetics
Extra Dimension Blush
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STILA Glitter & Glow
Liquid Eye Shadow
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FENTY BEAUTY BY RIHANNA
Gloss Bomb Cream Color Drip Lip Cream

From colorful and unique makeup looks to natural and organic skincare products, there is a wide range of exciting trends and predictions for the coming year. Whether you’re a beauty enthusiast looking to try something new, or simply want to stay up-to-date with the latest trends, there is no shortage of inspiration and ideas to explore in the world of beauty. With so many exciting and innovative developments on the horizon, 2023 is shaping up to be an exciting year for the beauty industry, and we can’t wait to see what the future holds! 

Head to Ulta Beauty to pick up these products and be ready to rock these makeup trends in 2023!

Discover more ways to look and feel your best on campus with the help of Ulta Beauty and our on-campus experts!

Maya is a rising junior from Texas A&M University, where she majors in Technology Management with a minor in Business. When she's not working or in school, Maya can be found creating fashion & lifestyle content for brands on social media across Texas.