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WVU | Career

YOUR CAREER FAIR SURVIVAL GUIDE

Talia Cartwright Student Contributor, West Virginia University
This article is written by a student writer from the Her Campus at WVU chapter and does not reflect the views of Her Campus.

Walking into a career fair can feel intimidating. Rows of recruiters, long lines and students in business attire can make it seem like everyone else knows exactly what they’re doing. The truth is, most people are just as nervous as you are.

Career fairs are one of the best opportunities to explore different companies, make professional connections and even land internships or job interviews. Going in with a plan can help you make the most of the experience.

Do Your Research

Before the event, look through the list of employers that will be attending. Identify a handful of companies that genuinely interest you and spend a few minutes learning about each one.

Know what the company does, what positions they’re hiring for and why you’re interested in speaking with them. Recruiters can tell when you’ve done your homework, and it makes conversations feel much more natural.

Dress Professionally

You do not need an expensive wardrobe to make a good impression. Business casual is appropriate for most college career fairs, though some schools may recommend business professional attire.

Choose clean, well-fitting clothing that makes you feel confident and comfortable. Make sure your shoes are practical enough for standing and walking throughout the event.

Bring More RĂ©sumĂ©s Than You Think You’ll Need

Even if companies accept online applications, bring several printed copies of your rĂ©sumĂ©. A crisp rĂ©sumĂ© gives recruiters something to reference while you’re talking and shows that you came prepared.

Keep them in a folder or portfolio so they stay clean and wrinkle-free throughout the day.

Have Your Elevator Pitch Ready

One of the first questions you’ll hear is, “Tell me about yourself.”

Prepare a 30- to 60-second introduction that includes your name, major, graduation date, relevant experience and what you’re looking for. You do not need to memorize every word, but you should feel comfortable introducing yourself with confidence.

Ask Questions That Matter

Instead of asking questions you could answer by looking at the company’s website, use your time to learn about the people behind the organization.

Consider asking questions like:

  • What qualities make someone successful at your company?
  • What does a typical day look like for interns?
  • What advice would you give a student hoping to work in this field?
  • What stands out when you’re reviewing applications?

These questions create more meaningful conversations and help you determine whether the company is a good fit for you.

Don’t Skip Companies You’ve Never Heard Of

It is easy to head straight for the biggest names in the room, but some of the best opportunities come from companies you may not recognize.

Smaller organizations often offer hands-on experience, closer mentorship and opportunities to take on meaningful responsibilities early in your career.

Take Notes

After each conversation, step aside and write down a few notes. Record the recruiter’s name, what you discussed and anything you want to remember.

By the end of a career fair, conversations can start to blend together. A few quick notes will make following up much easier.

Follow-Up

If a recruiter gives you their contact information, send a thank-you email or connect with them on LinkedIn within a day or two. Mention something specific from your conversation to help them remember you.

A thoughtful follow-up reinforces your interest and helps you stand out after the event.

Remember That Everyone Starts Somewhere

It is easy to compare yourself to other students, especially if they have multiple internships or years of experience. Remember that recruiters attend career fairs to meet students at all stages of their academic careers. They are looking for curiosity, professionalism and a willingness to learn just as much as they are looking for experience.

A career fair is not about leaving with a job offer. It is about making connections, learning about opportunities and practicing professional conversations. Every interaction builds your confidence, and every conversation is one step closer to your next opportunity.

Talia is the president and editor in chief of West Virginia University’s Her Campus chapter, where she studies journalism and marketing. She hopes to pursue a career in fashion and beauty journalism or marketing in New York City. Her interests include creating social media content and writing articles focused on fashion, pop culture, beauty and lifestyle.