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Inspiring Hispanic Women Behind the Music Industry

Janeyliz Baez Student Contributor, University of South Florida
This article is written by a student writer from the Her Campus at USF chapter and does not reflect the views of Her Campus.

Hispanic women have held, and continue to hold, a special place in the music industry. As a Latina myself, I have dedicated a large space in my playlists for my favorite Hispanic female artists.

Latin music has become one of the fastest-growing genres in the country, as stated by the Latin Billboard. The presence of women in this industry has also increased exponentially. As we enter the time to celebrate Hispanic Heritage, I want to acknowledge the special ladies who created the music I’m constantly listening to on my way to class.

Colombian singer Karol G is not only the artist behind my favorite songs like “Si Antes Te Hubiera Conocido” and “Tusa,” but also continues to make history as the first Latina headliner at Coachella 2026, according to Biography. As a six-time Latin Grammy Award winner for her pop and reggaeton music, Karol G has taken her career to another level. Her art is a testimony to the success a woman can have even in the male-dominated world of reggaeton. 

Famously titled the “Queen of Latin Music,” comes Shakira, whose hips and groundbreaking Colombian pop and rock music have left the world shaken. As the highest-selling Colombian artist in history, as stated by Biography, she continues to bless my playlist even years later. I can thank her for childhood hits like “Waka Waka” and “Chantaje” that have shaped some of the best memories of my youth. Now, as a young adult, her newest 2026 hit “AGUA” compels the familiar urge to get up and dance.

Continuing with the theme of inspiring women from South America, Argentinian popstar Tini has left millions of people starstruck — including myself. I’ve been a big fan of her music since she starred in the 2012 Latin breakthrough Disney show Violetta, according to La Revista Binacional. She has now gone from being a young star to a leading voice in the Hispanic music industry. I consider her to be one of the most versatile and influential pop stars who has continued to rise to fame while keeping the fans who have been following her since the beginning.

Continuing with the theme of inspiring women from South America, Argentinian popstar Tini has left millions of people starstruck—including myself. I’ve been a big fan of her music since she starred in the 2012 Latin breakthrough Disney show Violetta, according to La Revista Binacional. She has now gone from being a young star to a leading voice in the Hispanic music industry. I consider her to be one of the most versatile and influential pop stars who has continued to rise to fame whilst retaining the fans who have been following her since the beginning.

These are just some of the many Latin artists who have shaped the industry as a whole. The next time I grab my headphones and hit play on my Spotify playlist, I’ll take an extra moment of appreciation for the women behind the voices of my favorite Latin songs.

Whether it’s pop, rock, or reggaeton, I am proud to share my Hispanic roots with these inspiring individuals. Amidst adversity in a male-dominated industry, they have become more than creators; they’ve successfully established themselves as role models who continue to empower the generations that come after them. 

Janeyliz Baez is a student at the University of South Florida and is majoring in Mass Communications. She is a writer for the USF online newspaper the Oracle and is passionate about journalism, leadership, and travel.

She always has a journal in hand and is ready to write and document about anything in her life. Her commonly used phrase is "That's my story, what's yours?"