For many April 1st, or April Fools Day, means second guessing any act of kindness, grimacing through countless Dad jokes, and reading The Daily Campus front to back. Our favorite brands and celebrities have decided to get in on the fun. Here are the 2016 highlights:
Sephora’s best idea yet.
Tweezerman’s jumbo-sized joke which could have been useful, tbh.
Hourglass Cosmetics’ cutest campaign.
Real Housewives of New York, Bethenny Frankel’s faux departure from the show.
Palmer’s breakfast butter.
Followed up by Bumble and bumble’s lunch special.
Netflix finally understanding our obsession with John Stamos.
Hamberger Helper’s mixtape (which may or may not be a joke).
And, finally, the Her Campus email that tricked us all.