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Fashion Goes High Tech With Stylitics

This article is written by a student writer from the Her Campus at Texas chapter.

Fashion is evolving with the times from holographic fashion showson the runway and now to your own closet with Stylitics.com.
 
Essentially Stylitics is a virtual closet where users can plan outfits, view current trends, and from now until February 14, earn prizes from brands and retailers such as Marc Jacobs, JackThreads, Kembrel, and more. You earn the prizes based on a point system.  You initially start out with an amount and earn more by adding items to your online closet.
 
Aside from having the chance to win free makeup, gift cards, accessories and more, the site allows users to manage and organize their style efficiently while connecting to their favorite brands online.  Working like a stylist or personal assistant, Stylitics analyzes what the user buys, owns and wears displaying the data so that they can learn about their own style choices.
 
“It’s cutting edge,” said UT-Austin Stylitics Ambassador, Catherine Williams regarding the site. 
 
“[Stylitic’s] mission is to unlock personal style of real people,” Williams said. “It’s a community of people who are passionate about fashion and their ideas that they want to share with the world.”
 
The site has features like a calendar that displays the weather so that the user can plan out their outfits accordingly.  Williams’ favorite feature is the analytic that breaks down her closet statistic with what she wears the most.
 
“I think it’s fun to see fashion in a mathematical way,” she said. “But I’m kind of a nerd so I like that.”
 
A social component, similar to Facebook’s new Timeline, will be added to the site.
 
Williams urges people to try out the site themselves adding that “fashion and technology are becoming merged.”
 
Williams is a busy sophomore majoring in Public Relations, History, and HistoryUTeach.  She is also involved in University Fashion Group as well as the owner of TheFashionBig, a photography and public relations company that she started in early January of this year.  When she is not in class, she interns for local fashion shows and participates in freelance modeling and photography.
 
To start working on your own closet go to stylitics.comand use the code “CWTEXAS” to get started.
 
To keep up to date with Stylitics, join the Facebook page here.
 
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Bernice Chuang is a fourth year double majoring in Broadcast Journalism and Communication Studies-Human Relations and doing the Business Foundations Program (aka business minor) at the University of Texas at Austin. Born and raised in Houston, Texas, Bernice is a fan of good country music and yummy barbeque! At UT, Bernice is a resident assistant at an all-female residence hall and currently serves as a senator representing her residence hall, Kinsolving, on the Resident Assistant Association. She also leads a small group bible study for Asian American Campus Ministries and sings with her campus ministries’ a cappella group. When she’s not juggling her various roles and commitments, Bernice enjoys exploring downtown Austin, shopping with her fellow RA staff members, reading books on faith and spirituality, learning how to cook and tackling various dessert recipes, and spending quality time with friends.