When the Moschino collection hit the runway during Milan Fashion Week, I was just as surprised as everyone else to see a show full of real life Barbie’s. While everyone is raving about how “fresh” and “innovative” this collection is in today’s industry, I have to wonder—is this collection truly fresh and innovative or is it copying another brand?
I totally understand drawing inspiration from different outlets, and I think a Barbie inspired fashion collection is actually a cool idea—what girl hasn’t dreamt of having Barbie’s clothes? However, I do think that Moschino drew a little more than just inspiration from Barbie—some of the runway looks seem to be almost carbon copies of Barbie clothes.
Did this collection create buzz? Yes. Have people enjoyed it? Yes. In the eyes of the fashion industry, this collection was a hit. But was it creative? By definition, creative means, “relating to or involving the imagination or original ideas.” Is the idea of Barbie original? No. It’s an idea that has already become a wildly successful brand. So, while Moschino’s collection may have been unexpected and unique compared to most fashion collections—it’s not truly creative.
Do you think Moschino’s collection was a fashion innovation or just a borrowed idea to attempt to be different? Comment below!