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This article is written by a student writer from the Her Campus at Rollins chapter.

Recently fashion trends have become a huge part of the Bachelor and Bachelorette franchises. We met Hannah B and Hannah G from Colton’s season, who are now influencers for brands like Revolve and Princess Polly, and we even saw a Revolve fashion show on Peter Weber’s season. Now on Matt James’ season, there are multiple accounts on instagram and other platforms dedicated to finding out where the contestant’s clothing comes from. Here’s a look at the fashionable contestants, and who I consider to be the ultimate trend-setter of the season! 

Kit

Out of all of the women on the show this season, my personal favorite when it comes to fashion is Kit. Even though she is the daughter of Cynthia Rowley (a famous high scale female designer), she shows us a different vibe on every episode. She is seen wearing her mom’s designs, but also mixes it up with brands like Princess Polly and Chanel. Kit will definitely be someone  I will continue to watch for fashion ideas, even after the season ends in a couple of weeks!

Kit’s Instagram: https://www.instagram.com/kitkeenan/

Abigail

Aside from winning viewer’s hearts from her strength (she was born with congenital hearing loss), Abigail’s fashion has started many trends within the Bachelor world. She is seen wearing known brands like Princess Polly, but also changes it up with other labels in her fabulous wardrobe.

Abigail’s Instagram: http:// https://www.instagram.com/abigail_heringer/?hl=en

Bri

Bri is now one of Matt’s final contestants on the show, and throughout the season we have seen her sporting the hottest trends. From Zara finds to gold hoops and flashy earrings, she is probably the one on the show that many have taken wardrobe advice from. She and some of the other women have also put the puffer coat trend on display this season. I honestly could not tell you which look I’ve liked best from her this season, because I’ve loved them all! 

Bri’s Instagram: https://www.instagram.com/brisprings/

Emily Renco

Rollins '24

Hello! Emily Renco is a Communications Major and double minor in Spanish and Global Health at Rollins College. In her free time, she enjoys spending time with her family and friends, writing, and trying new things.
Meredith Klenkel is a Senior English major and the founder of Her Campus at Rollins. She aspires to write comedy for late night T.V one day and publish her own memoirs.