Every October, everything turns orange, spooky season becomes a personality, and suddenly, witches are everywhere. But for once, that doesnāt feel like a gimmick ā it feels like a reminder because the women who were once burned, silenced, or mocked for their power are now the ones shaping the story.
Spooky season has always been about fear ā but lately, itās been about who we fear, and why. And when you look closer, the women labelled āscaryā have always just been the ones who refused to shrink.
The Witch Was Never the Villain
The word witch has always said more about the people who used it than about the women it described. It was never really about magic ā it was about fear. Fear of women who questioned, created, or existed outside what was expected of them.
Now, when we talk about witches, weāre not talking about spells or superstition ā weāre talking about self-possession. Calling yourself a witch today isnāt a costume or a hashtag. Itās a quiet rebellion. Itās saying, I know my power, and Iām not apologizing for it.
Because being a witch was never about being supernatural, it was about being unstoppable.
The āScaryā Woman Is Just the Unapologetic One
Pop culture loves to warn us about the dangerous woman ā the one whoās too loud, too sexual, too smart, too angry. From Maleficent to Jenniferās Body to Gone Girl, sheās the one who refuses to behave.
But these women arenāt cautionary tales anymore. Theyāre blueprints. Weāve learned to see the power in being unlikable, in setting boundaries, in demanding what we deserve. The scary woman doesnāt exist because sheās evil ā she exists because the world is still uncomfortable with women who canāt be controlled.
And maybe thatās exactly why she should scare people.
Power Doesnāt Need Permission
Every Halloween, thereās the same debate: are costumes empowering or objectifying? The truth is, empowerment has never been one-size-fits-all. Whether you show up as a vampire in full glam or a ghost in sweatpants, power looks like choice.
For so long, women have been told what they can and canāt be ā too much, too little, too bold, too quiet. But spooky season is a reminder that you donāt owe anyone palatability. You can take up space, you can be the main character, you can even be the villain if you want to be.
Power isnāt something you ask for. Itās something you claim.
Spooky Season Is a Mirror, Not a Mask
The beauty of spooky season isnāt in pretending to be someone else ā itās in realizing that the parts of you the world calls ātoo muchā are the ones that make you magnetic. The darkness, the confidence, the mystery ā thatās not something to tone down. Itās something to own.
Because the truth is, the witch, the villain, the scary woman ā she was never the monster in the story. She was just the only one powerful enough to rewrite it.
And on college campuses, that power feels especially real. Whether itās speaking up in a crowded lecture hall, leading a club meeting, or just choosing themselves over other peopleās expectations, young women are constantly learning what it means to take control of their own narrative. The strength that made witches ādangerousā centuries ago is the same strength that drives us now ā to be independent, assertive, and unafraid of being seen.
This Halloween, we donāt soften our edges. We sharpen them.
We arenāt dressing up as witches. Weāre remembering that weāve always been them.