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Many black-owned brands produce products ranging from beauty and fashion to personal care and hygiene. Some of these brands often get overlooked by more well-known brands due to the small amount of support and networking opportunities.
Here are some black-owned brands you may not have heard of but should check out with no regrets.
- Telfar
The Telfar brand was created in 2005 by Telfar Clemens, a self-taught designer. It’s no surprise that Clemens finds his inspiration in New York, where he grew up. He is best known for his vegan faux leather shopping bags that were introduced in 2014 and rereleased in 2018 with a large variety of colors and sizes. It didn’t take long for the Telfar bag to become one of fashion’s most talked-about bags. The Telfar bags have been worn by several notable celebrities, including Megan Thee Stallion, Beyonce, Selena Gomez, and Bella Hadid. The Telfar bag ranges from $150- $257 with sizes small, medium, and large. There are currently over 30 different colors of the Telfar shopping bag. Telfar bags, clothing, and accessories are located on the Telfar website.
- Mielle Organics
Mielle Organics is a hair care and beauty brand created by Monique Rodriguez after her healthy hair care regimen became popular on social media in 2014. The hair products consist of a unique blend of herbs, amino acids, and minerals that supports healthy hair, skin, nails, and immune systems. She releases her hair products in collections based on their ingredients. For example, there is rosemary mint, rice water, pomegranate and honey. A blend of natural ingredients provides different benefits for your hair in each collection. Mielle has been distributed in about 87 countries and can be discovered in stores such as Sally Beauty, Target, CVS, Walgreens, and Walmart.
- Beauty Bakerie
Beauty Bakerie started as a black-owned makeup brand in 2011 by Cashmere Nicole. Her mission statement is solely to be sweet and sweeten the lives of others. Due to Nicole’s battle with breast cancer, she wanted to be aware of what she used in and on her body; Her brand is cruelty-free and all-inclusive. The brand consists of makeup products, skincare, and cosmetic face products. All products are named after baking ingredients such as flour, butter, milk and more. The packaging resembles baking products as well. Beauty Bakerie is notably known for its gluten-free and cruelty-free flour setting powder. Beauty Bakerie can be bought from Target, Ulta, and their website.
- Honey Pot
Honey Pot is the first black-owned plant-based feminine hygiene line created by Beatrice Dixon in 2014. Dixon had been diagnosed with bacterial vaginosis in the past, and in her dream, she saw a sign from her grandmother. Her grandmother had told her to create her own natural remedy so Dixon gathered a bunch of natural products and began her line. Honey Pot is made with plant-derived ingredients that are dermatologist and gynecologist tested. Dixon’s product line includes pads, feminine wash, feminine wipes and numerous other products that promote good vaginal health. Stores like Target, Walgreens, and CVS sell Honey Pot.
- Mented Cosmetics
Mented Cosmetics was created in 2017 by co-founders K.J Miller and Amanda E. Johnson. Mented was created to celebrate all hues and make beauty inclusive. Though they are most known for their lipsticks, Mented sells a wide range of makeup, lip and face products. Their lipsticks are vegan paraben and cruelty-free. YouTubers such as Jackie Aina, who has featured Mented cosmetics on her channel, withhold over 3 million subscribers as she promotes the benefits of Mented. Mented Cosmetics can be found in Ulta stores and on their website.
Supporting small businesses is critical since these creators are talented and deserve the same recognition as other black-owned businesses in their field. With this, we should encourage a shared light and remind black entrepreneurs why they should continue to be one — let’s shop!