By: Mia Dubin
Ryan Weitz, a University of Maryland alum and social media content creator, is more than just her username; she inspires young women to follow their dreams and never take no for an answer.
Weitz, who graduated from UMD in 2025, is currently a full-time marketing employee at the Wilde Chip brand and a freelance content creator with over 34,900 TikTok followers. Her experience in both marketing and content creation has helped her build a strong name for herself across social media, including Instagram and TikTok.
Weitz said she started content creation at a young age by posting videos on YouTube in elementary school.
“I always had a desire to do it [post on social media], but when I was in college, it became less about wanting to be famous and more about helping other people,” Weitz said.
As a UMD alum and member of the Kappa Delta Sorority, Weitz said her favorite college memories are the game days.
“I grew up going to all of the University of Maryland games with my family,” Weitz said. “My dad and my mom both went to Maryland, and they’re huge fans,” Weitz said. She explained that, after going to UMD, she loved continuing her parents’ tailgating traditions.
Weitz said her day-to-day life varies with her marketing job, content creation and personal life. She emphasized the importance of balancing her professional and personal responsibilities.
“Every day is honestly very different […] The first half of my day is my full-time job, and the second half is more my own kind of thing,” Weitz said.
Weitz’s favorite part of her marketing job so far has been working at NASCAR. She said part of the event included inviting influencers to the racetrack to film content with NASCAR drivers.
Additionally, Weitz offered one piece of advice for young women starting their careers: be comfortable with the uncomfortable.
“I think everything that I do that scares me and I don’t want to do ends up being like my favorite memories,” Weitz said. She emphasized that endless opportunities lie on the other side of fear.
Ella Marchand, a sophomore bioengineering major and Weitz’s sorority sister, said Weitz inspires her.
“She definitely has a lot of school spirit and attracts a lot of people to Maryland and makes it look so fun here. And I’m proud to be one of her sisters,” Marchand said.
Weitz said she is excited to continue growing as an individual by spreading her wings and saying yes to more opportunities.
“I’m so excited to get out of my comfort zone and try out different things because I never know where that will lead me,” Weitz said.