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Style > Beauty

4 Underrated Beauty/Fashion YouTubers You Need to Start Watching Right Now

This article is written by a student writer from the Her Campus at LMU chapter.

If you know anything about me, then you know that I’m obsessed with watching YouTube videos, whether it’s makeup tutorials, fashion lookbooks, storytimes, prank videos….the list can go on forever. I spend may too much time on that website! Hands down, my favorite channels to watch are the beauty/fashion related vloggers! Of course I always watch the big-name, popular YouTubers but there are so many underrated, lesser-known vloggers that are just as talented and entertaining! Here are some of my favorite ones:

 

  1. Johanna Olsson

Johanna Olsson is a fashion blogger from the UK who also makes luxury/designer brand focused videos. She gives honest reviews on the luxury items she purchases, indicating whether it’s worth the big price tag or not! Her handbag collection is everything I’d ever want and need and her hauls are so much fun to watch. Her instagram is also where I go for some serious fashion inspiration – her style is so classic but still on trend, which I absolutely love!

 

  1. Maral Abedin

Maral is one of my favorite beauty YouTubers! Other than the fact that she does beautiful makeup looks, she frequently uploads product reviews, that are always so honest, which I really appreciate. Maral just seems so sweet, genuine, and real, which is why I love watching her. She also have a vlogging channel with her boyfriend Jared that I’m also a loyal viewer of.

 

  1. ThreadsObsessed

The thrifting queen! Her eccentric and unique style is so inspiring to watch! Although it’s not always my taste, I love watching her create looks using such affordable pieces. She does massive thrift hauls and lookbooks, and she also sells a lot of the pieces she finds while thrifting on her Depop account. My favorite videos to watch of hers are her WTWW (What to Wear Wednesdays), where she solves your fashion dilemmas by creating outfits.

 

  1. Gayana

Gayana looks so flawless in all her videos! I love the makeup looks she creates. Although I feel like her makeup looks are pretty simple and great for beginners, she somehow always makes it look so glamorous with her bright highlight and full false eyelashes. Not to mention, her eyebrows always on point! She’s one of those YouTubers that I get more excited than usual over the new videos she posts.