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This article is written by a student writer from the Her Campus at Illinois State chapter.

Whether you are there for the game, the food and drinks or the halftime show, almost everyone enjoys watching the Super Bowl commercials. Just in case you missed them, here are the top 10 Super Bowl commercials you need to see!

 

1. Amazon

https://www.youtube.com/watch?v=J6-8DQALGt4

Amazon’s ad for Alexa featured celebrities such as Gordon Ramsay, Cardi B, Rebel Wilson and Anthony Hopkins.

 

2. Tide

https://www.youtube.com/watch?v=6gGXnE1Dbh0

Tide had several commercials for this year’s Super Bowl and all appeared as if it were an advertisement for a car, beer, soda, or deodorant brand but was, in fact, a Tide ad.

 

3. Bud Light

https://www.youtube.com/watch?v=lvTE_5c7buk

If you are a college student and haven’t heard the phrase “Dilly Dilly”, you are most likely living under a rock. The company’s two-part Super Bowl Commercial took place in a Game of Thrones setting and showed the Bud Knight coming to save the day with his 12-pack.

 

4. Doritos and Mountain Dew

https://www.youtube.com/watch?v=Ey01ZlAoYes

Bud Light wasn’t the only brand bringing on the Game of Thrones theme. Doritos and Mountain Dew had a duel ad featuring Peter Dinklage, as his character Tyrion Lannister and Morgan Freeman

 

5. Budweiser

https://www.youtube.com/watch?v=CxGUmtRLm5g

This year Budweiser veered away from the puppy and pony type of ad, and instead showed the work they put in to bottle water in response the natural disasters that have occurred this past year.

 

6. Jeep

https://www.youtube.com/watch?v=oMOljrWUUXc

Jeep took their Wrangler to the next level going head-to-head with the T-Rex from Jurassic Park. Such a great way to get fans hyped for Jurassic World: Fallen Kingdom coming out this summer!

 

7. Michelob ULTRA

https://www.youtube.com/watch?v=kiE71P138rc

Speaking of Chris Pratt, he was the star in Michelob ULTRA’s ad. He shows how he makes the perfect candidate for Michelob ULTRA. 

 

8. Dodge

https://www.youtube.com/watch?v=SlbY1tGARUA

Dodge Ram had several commercials showed during this year’s Super Bowl, but one really stood out. Their “Built to Serve” ad really stood out with the voice over of Dr. Martin Luther King, Jr. making viewers feel important and empowered.

 

9. M&M’s

https://www.youtube.com/watch?v=mB-nwSJxcpY

Danny DeVito as a human form M&M was a very cleaver move.

 

10. Toyota

https://www.youtube.com/watch?v=zeBZvwYQ-hA

Last, but certainly not least Toyota’s “Good Odds” commercial was also very encouraging, and got Winter Olympic fans excited for the upcoming games!

 

Hope you enjoy the heartfelt and humorous ads from the 2018 Super Bowl!

 

Kaitlyn McCormick
Contributor account for Illinois State