Kendall Jenner's Pepsi Ad Seriously Backfired

By now you've probably seen Kendall Jenner's latest ad with Pepsi; it's gone viral and for all the wrong reasons. 

The controversy is stemming from the scene of Jenner approaching a line of police officers standing before protesters. She hands one of the cops a Pepsi and the crowd erupts into cheers and fist bumps while the police officer takes a sip. Many believe the commercial is attempting to mirror the Black Lives Matter movement, as viewers have noticed that the scene described is incredibly similar to an image of Ieshia Evans, who was detained in Baton Rouge, Louisiana, last summer.

The video makes light of protests and users took to Twitter, furious over the fact Pepsi tried to sneakingly use a sensitive social justice issue to sell soda.