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Love Dolls Kill? Shop These Black Owned Alternatives Instead!

This article is written by a student writer from the Her Campus at ASU chapter.

If you don’t already know, Dolls Kill is a very problematic brand. If you Google Dolls Kill + Controversy ,  you’ll get pages and pages of results dating back to the brand’s beginning. Lauded by Influencers and YouTubers as one of the best places to get your rave, alternative, baddie,  and cutesy OOTDs, Dolls Kill undeniably has cute clothes. But they also steal designs from independent artists, lose your orders, and most importantly, took a pro-police stance during the L.A Black Lives Matter protests in the wake of George Floyd’s murder last summer. Dolls Kill has a long history of being anti-Black, which means they need to be called out and we all need to stop giving them our money. As consumers, we show support for businesses, and the beliefs of their owners by choosing to contribute, or not, to their profits. Let’s show Dolls Kill that their beliefs are hateful and not accepted and buy from some of these Black owned businesses instead! Clothes are cuter when they aren’t sold by brands espousing hate and profiting off of stolen designs!

Woman in red two piece set looking away from camera
Photo by Melody Jacob from Unsplash
Cutesy-Bimbo-Y2K-Rhinestone Aesthetic

Tennis skirt outfit
Photo by Olanma Etigwe-uwa from Pexels
Colorful-Quirky-Grunge-90s Vibe

woman standing in street
Photo by Juan Ordonez from Unsplash
Baddie Vibe-Glam-Cute Basics

woman in all-black outfit looking at camera
Photo by Suhendro Purnomo from Unsplash
Goth-Punk-Alt-Edgy

See? There are so many options! Say bye-bye to Dolls Kill and never look back! Put your money where your ideals are and support these incredible Black owned businesses! Love these alternative brands instead of Dolls Kill? Have your own favorite brands you’d love to share? Tell me all your favorite stores, twitter is in my bio.

Michaela Steele is a senior at ASU Online, studying Mass Communications with a Women&Gender Studies minor. Michaela enjoys writing, going to concerts, and binge watching David Attenborough documentaries. She aspires to work in music PR. She's passionate about intersectional feminism, discussing philosophy, and analyzing media. Feel free to reach her at: msteel11@asu.edu
Anikka Jeffries is a senior social work major at Arizona State University. She is currently interning with Hospice at Home. Her dream is to work with the elderly in some capacity when she graduates. In her free time, she enjoys reading, writing, and playing with her 4 dogs.