The holidays may be over, but one of my favorite seasons is just getting started. Girl Scout Cookie season is officially here, and there’s a brand new cookie launching this year. The hot new bombshell entering the villa — or in this case, the hot new cookie entering the iconic cookie lineup — is the Exploremore, a rocky road ice cream sandwich-inspired cookie that’s filled with chocolate, marshmallows, and toasted almond-flavored crème. If you’re drooling at the sound of that, I’m right there with you.
Every year, Girl Scout Cookie season seems to arrive when you least expect it. Suddenly, your inbox is full of order forms, adorable Girl Scouts are doing their sales pitches outside your local grocery stores, and your self control mysteriously disappears faster than you can say Thin Mints. (It’s OK, I’m not judging). Whether you’re a lifelong fan who stocks up for the year or someone who “just gets one box,” Girl Scout Cookie season always finds a way to pull you back in. And this year, the arrival of the Exploremores is encouraging all of us to explore a new flavor. Maybe your New Year’s resolution can be to explore new cookie flavors?
Our sweet tooths may be satisfied during each Girl Scout Cookie season, but every year, the reason for the season is a whole lot sweeter. Throughout the season, Girl Scouts develop crucial skills like goal setting, decision making, and other people and business skills that will benefit them in the long run. Plus, all the proceeds from cookie sales fund amazing experiences such as service projects, troop travel, and summer camp.
“Girl Scout Cookie season is always a moment of joy and tradition, and this year promises to be incredibly exciting,” said Wendy Lou, who oversees the cookie program, in a press release shared with Her Campus. “We’re thrilled to introduce the new, delicious Exploremores cookie to the iconic cookie lineup people know and love. With every purchase, consumers directly support local Girl Scouts’ abilities to explore more opportunities in STEM, the outdoors, and more.”
It’s a sentiment that Adobe, who has partnered with the Girl Scouts, agrees with. “Girl Scout Cookie season has long taught essential skills, like goal-setting and entrepreneurship,” says Stacy Martinet, vice president of marketing at Adobe. “Through our partnership with the Girl Scouts, we’re extending that tradition into the digital age by giving young people the power to express their ideas, tell stories, and build brands through creativity and modern digital tools — the capabilities that drive leadership and future careers.”
If you know a Girl Scout, reach out to her to make a purchase. If you don’t, you can enter your zip code into the Girl Scout Cookie Finder, where you’ll be able to find the nearest booth. You can also purchase cookies to be shipped right to you from troops across the country. To stay in the loop, text COOKIES to 59618 to stay informed about all things Girl Scout Cookies. So stock up, try the new cookie, and know that it’s all for a good cause.