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Kim Kardashian Is Releasing a New Kimoji Perfume Line & Now I Know What I’m Getting My Single Self for Valentine’s Day

Just in time for everyone’s favorite romantic holiday, Kim Kardashian West is releasing a new trio of candy heart-themed fragrances. With the line set to hit the KKW Fragrances official website on February 1st, the beauty mogul and new mom of three probably hopes to repeat past years’ unbelievable successes.

In November she launched the KKW Crystal Gardenia collection but only in a limited supply of 300,000 units. And her first collection sold out in less than three hours!


‪Will you be our Valentine? @kimoji Heart fragrances coming 02.01 KKWFRAGRANCE.COM‬

A post shared by KKW FRAGRANCE (@kkwfragrance) on

Kim K has been working on this limited edition collection for quite awhile according to her social media accounts. Along with new scents, she’s been busy developing a line of concealers, baking powders and nude-colored lipsticks. But it doesn’t seem like they’ll be ready for pre-date makeover sessions on Valentine’s Day.

It’ll be no surprise if these perfumes — BFF, Bae and Ride or Die — sell out faster than we can decide which one we want to splurge on. To prevent potential disaster, we might as well just purchase all three, right? There’s no harm in having multiple scents to choose from.

We’ll definitely have KKW Fragrance Instagram notifications turned on in case more details are dropped in the coming days.

Emily Schmidt

Stanford '20

Emily Schmidt is a junior at Stanford University, studying English and Spanish. Originally from the suburbs of Philadelphia, she quickly fell in love with the Californian sunshine and warm winter temperatures. Emily writes a hodgepodge of pieces from satiric articles for The Stanford Daily to free-verse poetry to historical fiction. Just like her writing repertoire, her collection of hobbies are widely scattered from speed-crocheting to Irish dancing to practicing calligraphy. When she is not writing or reading, Emily can also be found jamming out to Phil Collins or watching her favorite film, 'Belle.'
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