A trailer for Greta Gerwig’s Barbie movie debuted on April 4, giving fans a preview of what to expect when it hits theaters on July 21. It includes a first look at the cast, a glimpse into the Barbie universe, and a sneak peek at the extensive crew of Barbie and Ken’s, played by your faves like Issa Rae, Scott Evans, and Dua Lipa. Margot Robbie and Ryan Gosling star as the main Barbie and Ken, but like IRL Barbie, there are many versions of this iconic duo.
Alongside the trailer, the sparkly Barbie movie posters have taken Twitter timelines everywhere by storm, including the entire cast. Each poster of a Barbie or Ken includes the short caption, “This Barbie is…” or “He’s just Ken.” The Barbies each have different accolades, from a Nobel prize in physics to becoming a president, diplomat, and even a mermaid. All of the Kens are… just Ken.
It’s still unclear what those tag lines mean, even with the full trailer out — the plot of the movie has remained under wraps since it was first announced. The mystery behind it, however, has inspired fans to fill in the blanks and create their own captions for Barbies and Kens of their own choosing.
As a perfect pairing to the movie promotion, the Barbie marketing team dropped a Barbie meme template called the Barbie Selfie Generator, allowing fans to turn themselves into Barbie or Ken (pretty genius). Now, fans alike can join in on the Barbie cinematic universe. Want to know how to make your own Barbie meme? Upload a selfie (or a picture of your favorite celebrity or character) to the generator and allow the AI to work magic. No limit exists on how many Barbie memes you can make, so feel free to go crazy. Most Barbie fans already have on Twitter, and I’ve rounded up some of the best ones for inspiration.