Jyeshitha Harikrishnan is part of the events team in Her Campus BU.
She is majoring in Psychology and Minoring in Business Administration.
She is a BharatNatyam dancer and still continues to perform this dance during her free time. She also conducted a Case Based research study with McDonald's India where she explored the role of psychological theories in brand building, examined the interconnection between brand trust methodology and psychological principles.
During her free time, she likes to read, watch F1 and explore various genres of music.
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