Annika Blom is the current Social Media Director of HerBaylor. As the Social Media Director, she leads the chapter’s social media team, crafting campus-specific strategies for Instagram and TikTok. With support from HCHQ, she focuses on driving traffic to our chapter’s editorial content and expanding our social media presence. She oversees regular updates, manages the social media calendar, and analyzes account performance to make data-driven strategic decisions.
Annika is currently a student at Baylor University, majoring in apparel merchandising and minoring in entrepreneurship. She has done multiple internships surrounding marketing and social media work, especially working on advancing the aesthetics and visual appeal of a social media page.
In Annika's free time, she is an avid reader and is also working on writing a book. She keeps up with the latest trends in the fashion world and values feminine care. She is hoping to become a published author one day.
Instagram: ann1kablom
TikTok: ann1kablom
Pintrest: annikablom88
