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How She Got There: Vanessa Van Petten, Writer

Name: Vanessa Van Petten
Age: 26
Job Title and Description: Writer, Author and Professional Blogger
College/Major: Emory University, International Studies and Chinese
Website: ScienceOfPeople.org
Twitter Handle: @vvanpetten
 
Her Campus:What does your current job entail?
Vanessa Van Petten: Although my schedule changes constantly, as a writer, I typically wake-up and do emails for about two hours, then write before lunch, do business meetings after lunch and write into the evening! On exciting days I have radio interviews, news segments and get to interview people for my articles and books.
 
HC: What was your first entry-level job in your field and how did you get it?
VV: I actually started my company while I was still in college. I self-published my book with my allowance when I was a teenager, so I never got to experience the typical entry level job.
 
HC: What is one thing you wish you knew about your industry when you first started out that you know now?
VV: If you want to be a writer, writing is about 15% of what you do and the rest is marketing and building your brand. If you do not like marketing yourself and your work, don’t be a writer.

HC: Who is one person who changed your professional life for the better?
VV: I met Pamela Sellers, one of the producers at CNN, a few years ago and she gave me the chance to get into traditional media and gave me so many wise tips on how to build my brand and expertise.
 
HC: What words of wisdom do you find most valuable?
VV: Dream big, work hard and you will get there.

HC: What is one mistake you made along the way and what did you learn from it?
VV: I think it is great to partner up with people, but think about those partnerships very carefully. I partnered up with some not-so-great people in the beginning and I wish I had listened to my gut from the get go.

HC: What is the best part of your job?
VV: I love talking to interesting people and meeting with all kinds of people on a daily basis.

HC: How important is it that college students engage in philanthropic work?
VV: I learned a lot about others and myself through volunteering. I did a lot in high school and college and the skills I learned putting together charity events helped me when I had to put together book events later in life.
 
HC: What do you look for when hiring someone?
VV: I look for passion and honesty. Again, I trust my gut so if any red flags come up for me about the person not being authentic, I do not take any chances.

HC: What advice would you give to a 20-something with similar aspirations?
VV: Write, write, write, write, and write. Then write some more. The more practice you can get writing, the better you will be later. If you can write poetry, non-fiction, self-help and fiction, this will also help expand your repertoire.
 
Co-Founded by Natalie MacNeil and Scott Gerber, Y.E.C. Women is an initiative of the Young Entrepreneur Council (Y.E.C.), an invite-only nonprofit organization comprised of the country’s most promising young entrepreneurs. The Y.E.C promotes entrepreneurship as a solution to youth unemployment and underemployment and provides its members with access to tools, mentorship, and resources that support each stage of a business’s development and growth.
 

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Gennifer is the Branded Content Specialist for Her Campus Media. In her role, she manages all sponsored content across platforms including editorial, social, and newsletters. As one of HC's first-ever writers, she previously wrote about career, college life, and more as a national writer during her time at Hofstra University. She also helped launch the How She Got There section, where she interviewed inspiring women in various industries. She lives in New York City.