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Happinin! App: Evolving Nightlife, One City at a Time

This article is written by a student writer from the Her Campus at Suffolk chapter.

 

How many times have you gone through the debacle with your friends over where you should go out at night? You text one friend who suggests a small, local bar known for their hip, young crowd, but your other friend has been raving about a new club she heard about. The classic debate ensues, and eventually you all compromise, decide on a destination, and hope for the best.

But soon you will no longer have to go to these places blindly and not knowing what to expect. Your vision into your potential night will be right in the palm of your hands in the form of a phone app!

Happinin! is a brand new app that will be available for iOS and Android in select cities this summer. This app will allow you to virtually visit your nightlife destination without having to actually go there. Through this app you are able to scan through locations near you or near where you want to go and then select a particular venue to get live video footage of the scene.

You are also able to check into the destination and see who is already there and who is planning on going. You can even connect with the people you are about to see there through a live feed. Just like on Twitter, there is a live feed of comments from users who are at the venue letting others know what the venue is like. The bars and clubs will also be able to promote their nightly promos and specials via this feed.

In this manner, this app will also act as an effective platform for businesses to keep a competitive edge in the industry through such promotions. And to spice things up even more, Happinin! plans to host multiple events at the associated bars and clubs.

Happinin! is an app that every college student could use as soon as Friday night comes around, and it could be coming to a city near you! Make sure you check it out, and you can be the next nightlife guru of your group of friends!

Originally from Connecticut, Erica attends Suffolk University in Boston, Massachusetts. She is a senior, majoring in public relations, and minoring in marketing. She founded Suffolk's chapter of Her Campus along with co-Campus Correspondent, Mackenzie Newcomb. has interned at a few start-up companies including Quincy Apparel and Good to Go Organics. She was also a public relations intern at Regan Communications Group, and is currently the advertising/marketing intern at The Improper Bostonian Magazine. Erica also works on Newbury Street at Jack Wills University Outfitters, a British clothing company that is expanding across America. She is very interested in the world of fashion, and hopes to make it big doing marketing/PR for a fashion magazine or as a publicist in New York City or LA upon graduation. In her free time, she enjoys shopping, hanging out with friends, going to the beach, reading, writing, and dancing.