We all know how far a little makeup can go—but have you ever thought about the limits it can push? Shiseido recently released an ad titled “High School Girl?” proving just how powerful makeup can be:
Were you expecting that ending? After just a few days, the ad already has several million views (and counting!) on YouTube.Â
We also love that Shiseido is taking a big step in breaking gender boundaries—and we’d love to see more companies release ads like this in the future.