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This article is written by a student writer from the Her Campus at Rollins chapter.

 Rihanna, a world-renowned icon, a queen of pop / R&B music and eclectic fashion designer for her lingerie label Savage X Fenty & Fenty Beauty. She has become not only a glam rockstar, but is also on her way to building an empire. Rihanna is set to be the star for the halftime show during the Super Bowl this year. Bringing her Rude Boy’ fans as well as her Fenty lovers to her ultimate concert…which just so happens to be featuring a game of football. She is opening the stands to a wider market and giving more attention to the game than ever before. By creating a clothing line specifically designed to market her upcoming “concert”, she is creating her own window of opportunity and bringing her loyal customers with her. Rihanna has dropped her Super Bowl game day collections for both Savage X Fenty and Fenty Beauty. 

Here are my top favorites that are perfect for upcoming game day:

Savage X Fenty:Game Day Collection

Her first piece is the Limited-Edition LVII Surprise Tee. A classic white tee with one iconic line, “Rihanna concert interrupted by a football game, weird but whatever,” with the additional detail on the back of a headshot of Rihanna in a football helmet to accent it all. Pop on a pair of black thigh highs to add some edge to your fun oversized tee. 

Another favorite of mine is the LVII Cotton Boxers which feature an all over football print in either black or white. These are perfect to lounge in or to be dressed up with a bold bodysuit and some sheer tights for the winter szn.

LVII Bandana in Angel White is the perfect accessory to elevate any look. This bandana is perfect to show your support for Rihanna while also styling any simple outfit. A bandana is a perfect, versatile, piece whether you tie up your hair or even wear it on your wrist.

Fenty Beauty: Game Day 

The first it girl product she dropped was her cult craze favorite Gloss Bomb Universal Lip Luminizer: Showstopp’r Edition in the shade Riri. This color will enhance your natural beauty with a nude mauve shade and tons of sparkles. The limited edition collection features football style packing and has a football symbol to accent the lip gloss. 

Swap your old makeup sponge for the new Showstopp’r Football Sponge. This sponge takes the perfect shape of a football and gets you hyped for game day as you do your makeup.

As you prepare for the Super Bowl, be sure to check out Rihanna’s fabulous new merch and don’t forget to blast some Rihanna to help you pump up for her big halftime show.

Helmut Dungan

Rollins '23

Helmut is an international business major with an admiration of the fashion and beauty world. She is social chair of Kappa Delta and previously served as their PR relations assistant.