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You’ll Be Dying to Shop Beyoncé’s Athleisure Collection


It’s no question that Beyoncé has impeccable style—and now you can dress like Queen B, too! On Thursday, Beyoncé shared an Instagram photo announcing the name of her new fashion line, Ivy Park. The name is obviously inspired by the songstress’s 4-year-old daughter, Blue Ivy.

The fashion line, which was confirmed last November, is inspired by the athleisure trend that everyone has been loving. Ivy Park will feature an assortment of activewear, including everything from leggings to sports bras. The collection will be available at Topshop, Net-a-Porter and Nordstrom on April 14.

Of the line, Beyoncé said, “When I’m working and rehearsing, I live in my workout clothes, but I didn’t feel there was an athletic brand that spoke to me. My goal with Ivy Park is to push the boundaries of athletic wear and to support and inspire women who understand that beauty is more than your physical appearance.”

Beyoncé also released an insanely adorable commercial for the brand, featuring her daughter. In the video, you can hear Beyoncé giving a passionate voiceover about her inspiration for the fashion line. Queen B gives us a reason not only to hit the gym but also to get our credit cards ready for the line’s release.

Slay, Beyoncé, slay! We cannot wait to see the full collection when it hits stores. Now if only we could look as good as Beyoncé when we work out. 

Alexandra is in her fourth and final year at McGill University, studying Joint Honors Political Science and Philosophy with a minor in Sexual Diversity Studies. She is a self-described coffee addict and Netflix junkie. Alexandra is passionate about sassy comebacks, collecting mason jars, and her hair straighenter. In her spare time she enjoys binge watching Buffy the Vampire Slayer and shopping as a sport. Follow her sarcastic pursuits on Twitter @AlmostAlexandra and her obsession with filters on Instagram @alexandrasakellariou.