Her Campus Logo Her Campus Logo

Apparently Snookie’s sick of being known only as the busty brunette with the baby voice from Jersey Shore. So, to remedy the situation, she’s decided to venture into the fashion world, which means one thing and one thing only: pickle flip-flops. Need I say more?
           

I would say, ladies and gentlemen, that we have A Situation. Nicole Pilozzi’s Snookie Enterprises recently signed a licensing agreement with Hicksville, N.Y.-based MeyeWorld LLC for a line of flip-flops and wedge sandals. The first collection is expected to debut in late 2011, just in time to make it as Christmahannukwanzakaa presents, and a second collection is already in the works for spring 2012.
 
Will it fly? Or fail? Some say all you need to launch a successful business, including a successful fashion line, is publicity and gimmick—Snookie has both. But I would argue that the kind of publicity you get from drunkenly humping lampposts, flashing your usually-private bits, and so forth, on national (even international!) television isn’t conducive to getting your product on the feet of fashion-forward young women.
   

At least, I hope not. I don’t know about you, but I’m hoping not to see Snookie’s shoes on collegiette’sTM feet anytime in the foreseeable future. And that’s not just because I’m not a fan of the pink-and-green color combo (which I’m not by the way). No, it’s more because classy girls don’t wear pickles on their feet. And the sequins that make the shoe look like a glitter-happy first grader’s art project? Enough said.
 
As far as the sandals go, they’re a bit better than the flip flops—but the animal prints are a bit much and the ruffling looks cheap and poorly designed. I’m going to have to pass on this line, sorry Snookie.
 

What do you think? Sound off in the comments below!

Danai Kadzere is a Human Evolutionary Biology Concentrator at Harvard College. In addition to Her Campus, she blogs at http://living-learning-eating.blogspot.com and loves acting, reading, writing, fashion, trying new things, yogurt, apples, and life. After college, she's being absolutely ridiculous and moving at NYC to be an actress or a poor writer (whichever sounds more plausible to you).