Chromat Brings Next-Level Inclusivity to the NYFW Runway

Chromat showed up and showed out for its 10th year as a fashion label at New York Fashion Week, and its show left us in tears. That’s right — tears. This brand is all about inclusivity and highlighting fashion for a variety of races, shapes, sizes, backgrounds, cultures, ages and everything else imaginable. In the end, Chromat broke down the barriers in fashion and worked toward the fact that everybody is worthy of empowering swimwear. For years, people had told Becca McCharen-Tran, the founder of Chromat, that she would never make it and her swimwear collection was a joke. She listened to the customer, designed garments for everybody possible and 10 years later, became the hottest label at NYFW Spring 2020. Becca, you are killing it and we are so proud of you!




Last night was hands down, one of the most memorable and emotional moments of my entire career.... hell, my life! Everyone you see in this photo at some point hyped me up, held my hand, let me cry with them & we all shared so much laughter and pure joy. I wish I could have bottled up the love in this room so that y’all all could feel what I was so lucky to experience! 😭 This is what diversity looks like, this is the future. We have always been here, but no one paid attention or cared because most of us pictured are outside of status quo of what’s considered traditionally “beautiful”. We deserve to take up space, and trust me, we will. To know that I’ve spent my entire career advocating for more diversity in the fashion industry, and to be able to share the runway with so many others with the same mission was a feeling I will never forget. Representation matters. We matter. You matter. Never give up or give in. (Also plz comment if you were in the show with me so I can tag y’all!) TY @chromat @beccamccharentran ILYSM!! #effyourbeautystandards #chromatbabes #nyfw

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Body positivity is one of the most distinguished beauty standards Chromat lives by. The collection is realistic and relates to women across the entire community. This is no one-size-fits-all brand. Tess Holliday, an established plus-size model and body activist, walked fiercely and put out a barrier-breaking message. Her “sample size” floor-length gown portrayed what designers imagine the standard size of women across the globe to be, sizes 0 to 4. This is not a fair illustration of what the average woman’s size is, but Chromat used this nonsense to show that all bodies can walk the runway regardless of the number on the tag. Holliday absolutely rocked this meaningful look and made it so much more special as she embraced her curves in a fierce pose at the end of the runway. Chromat acknowledged how ludicrous this so-called beauty standard is and used its Spring 2020 looks to demolish what society thinks.

“This is what diversity looks like, this is the future,” Holliday said in her Instagram post.

She continued, “To know that I’ve spend my entire career advocating for more diversity in the fashion industry, and to be able to share the runway with so many others with the same mission was a feeling I will never forget.”




Spent the last 24 hours trying to put this moment into words, but I don’t think words would ever due it justice. So I’ll just say this... As a single mom, there’s been a lot behind the scenes that people never see to make my dreams a reality. I knew the moment I had my daughter that I had to fight even harder to show her that anything is possible. I knew I was deserving of my dreams even if I was a mom and even if the world continued to try and tell us otherwise. But here we are, in 2019 , walking a nyfw show TOGETHER and living our best lives ever! Never in my wildest dreams did I see this one coming. Thank you @beccamccharentran @gilleonsmith and the entire @chromat family, because that’s what you all are to me, family. This was one for the books. And to @justmejoselyn , you slayed that runway queen and I’m so proud of the young lady you’ve become. I can’t wait to see how you change the world. 🌍 💙 Also the last pic is mom life in a nutshell 😂😂😂 . 📸: @mlcoppola / GettyImages

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Denise Bidot, a noted plus-size model, walked the catwalk with her daughter and was the true definition of inspiration and encouragement. This fabulous mother-daughter duo smashed the show and gave us a glimpse of what empowerment truly looks like. The duo was able to act as examples for those facing body shame and toxicity from others around them. Bidot and her daughter truly showed how happiness comes from within and that you can love your body regardless of its size. They definitely made an impact in the show and served as role models for the entire community watching.

Bidot commented, “Here we are, in 2019, walking a NYFW [New York Fashion Week] show TOGETHER and living our best lives ever.”

She continued to her daughter Joselyn, “You slayed that runway queen and I’m so proud of the young lady you’ve become. I can’t wait to see how you change the world.”

The two have been advocating for inclusivity and representation their entire lives, and this was the moment in which it all came together, and they were able to live out their dream together. I promise I’m not crying.

Hunter McGrady, a model famous for her curves, stepped up and said she is only willing to take part in diverse runway shows. Say what? Apparently, McGrady’s mission is to surround fashion shows with encouraging messages of inclusivity for real women everywhere. If the shows do not offer that, she will turn it down in a heartbeat. It’s as simple as that. She ended up walking for Chromat on Saturday.

“It’s like DSW [Designer Shoe Warehouse], they’re bringing people together who are diverse – and truly diverse. Not just a token one person. You know, it’s true diversity and you can see yourself in everybody who walks the runway,” McGrady claimed.

Inclusivity is so in, and it is a trend that will never fade out, so fashion labels in general need to step up their game and begin offering something for everyone just like Chromat has done.

The show left us all feeling so empowered and inspired as women who simply have a passion for fashion. Chromat’s 10-year anniversary was absolutely groundbreaking. The swimwear brand made bold statements left and right by introducing styles for women of all walks of life and celebrating diversity on every level. I’m not sure what Chromat has in store for the next 10 years, but I am sure their take on inclusivity in models is the future of fashion as we know it.