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Need a New Bathing Suit? Here Are The Best Websites for All of Your Swimwear Necessities

Summer is right around the corner, and you know what that means…bathing suit season! Shopping for bathing suits is sometimes very hard, especially when choosing quality over quantity—as we know, they can get pretty pricey! Also, whenever I am scrolling through Instagram and see a cute bikini on my feed, they always end up being around $150, which is not in my college girl price range! So with that in mind, my friends and I compiled a list of our go-to websites for buying the perfect bathing suit! 


Aerie is my personal favorite when it comes to buying the perfect bathing suit because they literally have every style, size, rise, pattern, and color to choose from! The best part about these bathing suits is that they are high quality for a reasonable price, which is hard to find in the world of swimwear. If you don’t own a bathing suit from Aerie and need a new one, head over to their website, stat, and find your perfect match!


Billabong has the cutest bathing suits ever, and you will definitely channel your inner surfer girl while wearing one of them. I will be honest, without a sale, these suits can be a bit expensive; however, they are very high quality and will last you a couple of years of good use! I have a white and blue striped one-piece and, let me tell you, breaking the bank a little bit was worth it.


If you are not on the Target bandwagon, well, then I suggest you get on it! I loooove Target because their clothing and bathing suits are 1) Extremely cute, 2) Very affordable, and 3) Have a high quality for the price and product that you are getting! Go check out the swimwear section of your local Target, and you will, without a doubt, walk out with something in your hand!


Hollister is another go-to for swimwear because they have so many options, particularly all of the basics! I honestly forgot about Hollister until a friend mentioned it, and I recommend going back and revisiting their website because their suits are super adorable!


I am a really big fan of Tillys because they carry a lot of top-brand products and affordable brands that also have the same quality. Tillys has a wide variety of bathing suit brands such as Billabong, Full Tilt, Roxy, Damsel, RVCA, and more, so there is a lot to choose from to find that new suit!


If you are looking for a fairly affordable bathing suit and do not stan fast fashion sites such as Shein and Zaful, H&M has a “conscious” swimsuit line. The line includes bathing suits that contain at least 50% sustainable materials! The bathing suits are affordable as far as sustainable fashion goes, and they have many options for getting your solid colors and basics down!


We all know that PacSun has the best clothing when it comes to cute tank tops and jeans, but they also have amazing bathing suits! They have top brand Kendall and Kylie bathing suits as well as their own, so it is worth it to check out their website!


So, while I was gathering my research for this article via my friends on social media and text messaging—we love being tracked!—an advertisement for Aurelle bathing suits popped up on my Instagram! Their bikinis are sold in sets—so you don’t have to buy the bottom and top separately!—and they are sooo cute. Right now, they are having a sale at really great prices, so if you need to get a suit, I would get on it ASAP! Oh, and not to mention they are an eco-friendly company!

Watch out, summer 2021, there are going to be a lot of beach babes that are fully prepared to rock their new favorite bathing suits from these websites!

Kiley is currently a sophomore at the College of Charleston and pursuing a major in Communication and minoring in Dance and Marketing. She is from Ocean City, New Jersey, and loves the summer and going to the beach. Whenever she is not dancing, she is usually hanging out with friends and family, going on long walks, getting coffee, or listening to good music!
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